Google has been the emperor in search engine industry and known to everybody for its excellent search portal. What about YAHOO! ? Yes, it seems that YAHOO has reinvented itself. But the traditional trademark is same as previous logo, its purple color and the exclamation mark.
YAHOO! Chief Marketing Officer Kathy Savitt says “We wanted a logo that stayed true to our roots yet embraced the evolution of our products. Thank you for having some fun with us this month, we loved hearing from you.”
Almost every day for the past 30 days, Yahoo displayed a variation of its logo on its homepage and throughout its network in the U.S. Ultimately on September 4th, 2013 YAHOO ended its 30 days of change campaign. This technology giant worked with a handful of prominent artists on the project.