How To Keep You Facebook Page Up-to-date

Billions of users create Facebook Page or a fan page and forget to update and apply the latest features. Doing a regular audit to your page would be great so that you can check the page's potential.  Make sure that your page has been updated with the latest opportunities offered by Facebook. You can refer the Facebook Guidelines for new updates. We have mentioned below some of the checks you must review for your Facebook page.

1.  Utilize Cover Image Of Page :

This is the prime location on your page and you can display your web address or contact details as required. There were some restriction for the cover image and Face was very strict on that but now they are allowing us to use text on that but not more than 20% of the total cover image area. You can display important information on cover image for your page's visitors. Find the following image of our Facebook fan page which will guide you to understand the points.

2. Profile Image Evaluation :

This is the image which appears when you post something on wall which is viewed by your visitors. You should put a logo which will be used for your company branding rather than putting an individual's name. Like we use the letter "P" as profile picture which represents Poketors.com.

3. Tab Thumbnails Review :

You have the option to show 3 tab apps on your Facebook page just below cover image, which can be used to promote your brand. You can use simple text which will be visible to your visitors.

4. Proper Usage Of Tab Apps :

As the tab thumbnails are visible to viewers so your page visitors will be having tendency to try the apps on those tabs. The tab apps include interactive, running contest or offering deals to the audience.  One of the tab should feature a tab app that attracts visitors to subscribe email newsletter for your brand.

5. About Brand Short Description :

A concise statement or description would be helpful for your brand like we used in our page Poketors.com. You can add your site URL just after the short description.  This will be always visible to the visitors.

6. About Section Of Page :

Make sure that you have entered all the keywords so that these keywords can be indexed by search engines. Furnish all the information correctly so that it can be visible to others and they can understand your brand and product description/details.

7. Use Proper Facebook URL :

By default, Facebook provides long URL but you can customize your username so that anybody can remember the name quickly. Please check twice before selecting any username as you will be getting only one chance to change this.

8. Make Category Local Business :

If you are based in some location and you are doing the business from there, you can change Facebook category to local business which allows users to visit your location. It is helpful in either ways. It promotes your business location to your visitors, friends and social network connections and also helpful if somebody wants to drop into your local business location would be easy.

9. Comments And Reply :

Facebook has awesome feature by which users can reply to any comment in a thread. If you can make this comments and replies in an interactive manner then this discussion would be very helpful in describing your product with various queries and answers.

10. Admin And Roles :

Make sure that your page has access to those people you trust. Review all the admins and roles assigned for your page so that by mistake if you have made somebody admin or authorized that person to modify your page, in that case it will be misused.

11. Notification Settings : 

Always check the notification settings for which you will be getting alerts. Review all the types of notification that are active and if required make changes to them. Better to keep all the notifications on so that you can't miss out any update on your page's activity.

How To Protect Your Facebook Profile Shadow

You are on Facebook and can't recall or remember whether you have created a profile really on it. This is the situation when you are quite confused. What is this? A fake profile? A shadow profile. How does Facebook store our personal information? In survey, it is found that some government agencies like National Security Agency in the US use several tools to get data from social networking sites like Facebook and we don't have any control to make it private.

How Does Facebook get These Information?

Now the question is how Facebook has such private information? Lets start from beginning. When you create an account with email address and phone numbers, Facebook keeps these information together to identify you later on. Unknowingly Facebook stores all the important information about you in their database. So your private data is stored alongside all of these details you never knew Facebook has already collected about you. 

This is called the "Shadow Profile". This is the reason why you must have a shadow profile created whether you use it or not. Facebook repeatedly says that they don't collect information about the people who don't use Facebook. But, is it the real scenario?

Spooky Thing :

Hope everyone of us has seen the message "People you might know" feature of Facebook. may be you worked with a colleague long back or might be a mutual friend who doesn't have your email address and phone number. Then how Facebook suggests us to add them? Is it a simple "Find Friend" feature? Not at all, this is done by your shadow profile.

Even the "Find Friend" feature has the details about your past company or address or phone number or an email address. With the help of these information Facebook creates a shadow profile of you just to make a connection to you.  So when you find some old colleague is there in the suggestion message from Facebook, you can consider that any one or more information is matched with that particular profile either the address or the phone number connection etc.

Facebook says "“Find Friends uploads contacts from your device and stores them on Facebook’s servers where they may be used to help others search for people or to generate friend suggestions for you and others.”

Once you both are connected, Facebook searches for more and more matches with the information from both of your profiles.

Is It An Ethical Way or Legal?

If you ask us then we would say "Yes!". Because when you open an account in Facebook we normally don't read the TOS thoroughly and accept by checking the box within a second. In a survey, it is found that very few people read the details in the terms of services. Eventually we only do give Facebook the authority to keep our personal information too.

Facebook says : “We receive information about you from your friends and others, such as when they upload your contact information, post a photo of you, tag you in a photo or status update, or at a location, or add you to a group. When people use Facebook, they may store and share information about you and others that they have, such as when they upload and manage their invites and contacts.”

Some people who are not using facebook obviously think that it is not legal and some may take it in other way. It doesn't matter what people think but the fact is that our private information is shared publicly. 

What If You Friend Shares And How To Stop It ?

It is true that the information shared by any of the person who knows you in real life or a friend  in Facebook. How to stop it? Well, there is no specific way by which we can stop it except  preventing the information to be shared by your friends who know the information, store the date electronically, or have updated some information in Facebook. It is also possible that your email address is navigated by the Gmail account of any Gmail user to whom you have sent email or received and email from that account. As a whole, somehow and somebody has updated your information in Facebook database.

How To Keep Your Data Private?

Below suggested steps would help you to keep your email address or phone number private :

• Should not call or email to any unknown person.
• Share your information among the close and trusted people.
• Ask your friends not to update your phone number or email address in Facebook application running on smart phones.
• Ask your friends not to share your information with other people without your knowledge.

What Is Your Scope Here?

The best thing is to make possible changes in settings which will worth maintaining your privacy on Facebook. As a conclusion, this post doesn't say you to delete Facebook account or making it read only profile but it encourages the users how to make your facebook profile safe, secure and private over social media network.

fPrivacy – Use Facebook Without Disclosing Your Personal Info

Here is a new Facebook apps which enables you to maintain your privacy measures i.e. your personal details. If you use your Facebook profile very frequently then a Google Chrome Extension is highly recommended as a Facebook security shield for you and yeah that goes to all those virtual farmers (Farm-ville) and even those dreadful Mafias (yeah you are not safe too). If this Facebook Apps is there then no need for those Facebook users to compromise their Facebook accounts, where few of them were not able to recover it too. It might be hacked.

What are the Personal Information you can share with Facebook Apps: 

• The mainly Apps are Name, Profile Picture, Gender, Networks, User ID, List of Friends, and any other information I’ve made public. And you never know, where these Facebook App Developer are using your information and don’t ask the purpose now. Birthday and Current City. 
• Facebook Apps can mail you directly, one more notification to your inbox. Not to mention, what they can actually do with your email IDs in hands. 
• Facebook Apps can post on your wall without your permission. 

So you are sharing all the above information, it’s like the user is sharing his/her Facebook profile/account with them. Here you are not sharing the Facebook profile information, they are forcing you to do so, otherwise they won’t let you chop fruits (talking about Fruit Ninja Frenzy, you fool). This is the way you share all these info.

So you have to stop them and you should. You should protect your personal information on social networks.

How can we stop sharing all the info stated above in Facebook:

fPrivacy – Google Chrome Extension Stop Sharing Your Personal Information With Facebook Apps 

fPrivacy is a Google Chrome Extension which acts as a Facebook security shield using which, you can stop Facebook Apps to use your personal information.

Whenever you are out to act all Ninja, wanna chop fruits, or about to conquer the world, being a Mafia of your tribe, select the information you want to compromise with the Facebook Apps. My recommendation – share the minimum personal information with them.

Who are using this Google Chrome Extension, will be first prompted before using the Facebook to select the personal information they want to share. Click on Update and there you are an unknown fruit chopper, with the bare minimum information being compromised. 

Find the below example which will tell you how this works. Below are the two images which depicts the personal information being shared with Facebook Apps without the use of fPrivacy and later is the one where the user is using one. Makes sense. Isn’t it?

When you don't use fPrivacy Google Chrome Extension

When you Use the fPrivacy Google Chrome Extension

Here we have learnt that how you can protect your information from being shared and compromised with the Facebook Apps. Now it's your turn to try for it and go ahead.

Reference : Google Chrome Extension – fPrivacy