Showing posts with label Social Media Strategy. Show all posts
Showing posts with label Social Media Strategy. Show all posts

Friday

Why Facebook Users Are Valuable To Marketers [Infographic]

Posted By: Poketors - January 10, 2014
Facebook is the most popular social network in the world, filling a need of users to connect to family, friends, acquaintances, colleagues, clients and others with potential for some form of relationship. Facebook also has the highest user engagement in terms of average hours spent per month per user.

Why Facebook Users Are Valuable To Marketers [Infographic]

This makes Facebook users highly valuable to marketers. Lets visualize here in the below infographic why Facebook users are valuable to marketers.

facebookmktg

Monday

Social Media Top 10 [Infographic]

Posted By: Poketors - December 30, 2013
Using social media as a marketing tool is a must in today's restaurant world, but some are more savvy than others.

Social Media Top 10 [Infographic]

To measure it, we put together an infographic tracking how the 50 largest fast casual restaurant brands use the major social media sites, including Facebook, Google+, Instagram, Pinterest, Twitter and YouTube.

Fast Casual Social Media Top 10 [infographic]
Source : FastCasual

5 Years Of Social Media (2008-2013) [Infographic]

Posted By: Poketors - December 23, 2013
Social media is never static. It is an an ever-changing array of tools and platforms built for any number of purposes. Over the last 5 years social media has changed the world in innumerable ways. From becoming a resource for activists to showing us the earth as we had never seen it before, each year brought new social networks with new purposes.

5 Years Of Social Media (2008-2013) [Infographic]

The following infographic by hootsuite offers a snapshot of the last 5 years of social media, how it has evolved and impacted our lives.
5yearsofsocial-infographic-
Source : Hootsuite

Saturday

How To Increase Facebook Referral Traffic

Posted By: Poketors - December 21, 2013
Direct traffic is very easy to get from Facebook but what about Facebook referral traffic? It is the traffic that comes from the Facebook domain. Sometimes it refers to affiliate advertising from the website but here we are referring to the traffic you can get from the Facebook profiles and fan pages. People get very less referral traffic from Facebook. 


Below are some ways you can increase your Facebook referral traffic:

1. Answer a question via the website :

You can promote, market your website on most of your posts. But if you are putting any information then put a link for the website else if you are answering any question asked by any of your post likers then reply back to him via a website where the answer would be there. to the website that provides the answer. Something simple may be all that is needed such as, “We just cut the price of our Doc Martins” followed by a link to the website.

2. Post in a simple way on your Facebook posts :

You can put your Facebook posts in a simple way and in simple language so that people can understand them and get engaged with it. Always remember one thing that you are not writing any editorial articles as post because it is social media so people prefer a smart answer or information with a valid link.

3. Make sure the website visit is short :

You need to make it clear to people that they will visit your website for a short period. It will send a subtle message that will make your viewers more amenable to visiting your website. It should not threaten their Facebook session, and make sure that they should stay on Facebook because they are having chat or doing something over there. Even if the page is open in another tab, still it makes them feel that they are leaving Facebook, so confirm them in a subtle way that they are going to be able to get right back to Facebook after they have taken a quick visit to your website. And it is very obvious that once you are able to draw their attention they will stay on your website for longer time if they like it. Hence it is good for your business too.

4. Value addition with website after your post :

Once your Facebook post viewers liked your post and have returned because they like other posts that you have made. So it is obvious that they will see your website if your website has some sort of entertainment value. Attaching it to some sort of entertainment channel may be a good try if you are running any eCommerce site or promoting your business.

5. Offer something special and important :

If you are trying to get Facebook users to visit your website and also you want make some business promotions or deals then don't go by the usual way showing “limited time offer” because it has been overused. Instead of that you can create a logical and valid reason why people are better off visiting your website now instead of later which will in turn more conversions as a result ensuring a better experience with your website and connecting Facebook users to your website.

By this way you are making a user think that he or she may lose something if he or she does not visit touy website quickly. In this way your conversion rate will go up. Share your valuable comments if you have some more suggestions.

Tuesday

20 Captivating Marketing Statistics For 2014 [Infographic]

Posted By: Poketors - November 26, 2013
As 2013 draws to a close, marketers are looking ahead to next year when social media marketing will begin to take center stage. No longer a luxury, it will become a must-have in 2014 marketing strategies.

20 Captivating Marketing Statistics For 2014 [Infographic]

In 2014, marketers will use dynamic content to deliver targeted, highly-personalized experiences to the right audience at the right time. Below are the 20 captivating marketing statistics that will drive 2014.

Source : WebDamSolutions

Monday

How Social Video Advertising Is Growing [infographic]

Posted By: Poketors - October 21, 2013
Marketers’ use of video advertising is growing exponentially, as is their use of social marketing. Video and social are colliding to create immense opportunity for advertisers. Rapid change, though, results in questions, even confusion. Here is a nice infographic explaining Social Video Advertising.

Source : Mixpo

Wednesday

How To Improve Your Social Mobile Marketing Using Mobile Apps

Posted By: Poketors - October 09, 2013
Make use of the power of mobile apps that are already installed on many people’s smart phones which allows you to connect with people. Here are some people-engaging mobile apps and learn how to leverage your mobile presence to generate both brand awareness and increase new customers.


Here are some most using apps which are helpful in engaging your target audience for your business, product and services.

1. Using Facebook :

Facebook is the number-one mobile social network. 

Here are some tips you can do to stand out from the crowd and make the most of this popular app:
  • Create valuable page content and share on Facebook.
  • Get engaged in Q&A sessions also use paid posts in case its required.
  • Maintain the right time and post according to when your fans are active
  • Use native ads. Native ads are being rolled out for Facebook Mobile.

2. Using Twitter :

Millions of tweets are shared over twitter platform everyday. Sixty percent of Twitter users are on mobile. 

Here are some tips which are helpful in engaging people and fans.
  • Give  space for retweets so that you have to leave room for your audience to add in their comments.
  • Keep your content brief and understandable.
  • Use hashtags when appropriate and using 1-3 hashtags that are relevant to your message and your brand.
  • Make use of the Twitter in case of big events when promoting and always post during the event.
3. Using Instagram :

Instagram has earner a huge positive feedback and people are more keen on using the app while sharing images. Now you can make use of the video features also.

Here are some tips for implementing Instagram usage.
  • Ensure that your photo content is of the highest quality possible.
  • Use hashtags appropriately and it will improve promoting the images.
  • Make sure the videos sharing would be professional and also embeded with audio.
  • Publish your posts to other platforms like Facebook and Twitter.

4. Using Foursquare : 

Foursquare always help you to share the information that where you are, what you’re doing and how often this happens by “checking in” on your mobile device. 

Follow these tips to leverage Foursquare for your brand and services :
  • Make sure people know how to check in at your location.
  • Create a check-in point for events, which can be a great way to show off customer attendance.
  • Always monitor your reviews and recommendations that your customers leave for you. Keep a normal practice in replying via tweet, message or contact your customers in some other casual way to thank them for visiting.
  • Make sure that your brand is positively represented on Foursquare so that it can create the awareness among audience.
5. Using Groupon and LivingSocial :

Coupon and voucher services are making sensations over the years. Groupon and Living Social are helpful in promoting coupons on past food and household items to incorporate services and luxuries. Here are some tips :
  • Always take advantage of sharing discounts and offer a bonus product or service in the event that someone refers business to you via these sites.
  • Always include as much information as possible and also optimize your deal for in-site searches.


6. Using Localmind :

Most of the people are interested to think locally, from shopping to business services. Localmind offers the opportunity for customers to review and recommend their favorite businesses based on location. 

Here are some tips to make use of the Localmind service :
  • Always promote community involvement and share the experience with Localmind users.
  • Keep highlighting existing partnerships and make sure those relationships emphasize on local partnerships and growing the local economy.
  • Make use of the opportunity in displaying community-centered aspects of your brand.

There are various other mobile apps also, which would be helpful in leveraging mobile and social interaction together. The above mentioned apps are mostly used to practice social mobile marketing. 

Share your comments and experience once you follow the above tips and suggestions. You can also include some other valuable app information too if you find it interesting.

Tuesday

Social Media Professionals In Business [Infographic]

Posted By: Poketors - October 08, 2013
Initially Social Media used to be considered as having fun among connected friends and families. There was less involvement about business and brand promotion in it. With time Social Media has evolved a lot and now people are getting paid for it even social network sites are getting paid for business promotions too. 

Social Media Professionals In Business [Infographic]

While recruiting in any firm, Social Media plays a vital role in understanding the candidate socially and professionally a little bit. Here is a nice infographic showing LinkedIn involvement and roles on job market and how the skills on Social Media help people in getting various roles.

Source : offerpop

Monday

How To Do Social Blogging With Glipho [Infographic]

Posted By: Poketors - October 07, 2013
As a blogger, you don't have to feel on your own- read other's gliphs and take part in discussions, become a trending writer and connect with writer's on other social networking mediums.

How To Do Social Blogging With Glipho [Infographic]

Glipho has launched the  following nifty infographic which explains how Glipho helps in increasing readership.

Source :  Glipho

How Does Social Media Impact

Posted By: Poketors - September 30, 2013
Digg is very helpful in sharing your content. Reddit, twitter, facebook, yahoo buzz, stumbleupon leads to indexing by google and even more hits. Spreading something wide with social media sites would definitely bring traffic to your content. Lets check the social media effect visually in the following infographic.

Source : Collentine

Tuesday

How To Implement #HASHCORE On You Website

Posted By: Poketors - September 24, 2013
If you are searching for a social media widget to circulate your latest blog content over the net then #HASHCORE would be the best option for you.

There is nothing to say about HASHTAGS which provide a proper approach for your brand exposure. If you want to reach wider and target audience to promote your product then use #HASHCORE.  All of the major Social Media Networks like Twitter, Facebook, YouTube, Tumblr, Instagram, Flickr or Google+ now allow users to use hashtags to join any particular conversational topic. Using this, you can increase our online presence and ensure to discover our targeted audience.


#HASHCORE helps you to deliver real time information to our content and keep your content alive and entertaining to your readers.


Here are the main two advantages using #HASHCORE :

1. Show Feeds From Social Media :  

 If you know how to use hashtags then obviously it will be easy for you to use #HASHCORE which allows publishers to get social media feeds on their website. Manual hyperlinks are not required so you can just add a small code to your website and it will automatically link available hashtags to twitter.


2. Expand Twitter Followers :

You can easily expand your twitter followers as #HASHCORE provides the Follow Me button easily visible to the readers. It will link hashtags within your content and display the live feed related to that topic over net. Once a visitor clicks the hashtagged word within your content, it’ll show your twitter Follow@ button to the bottom by making it visible to the visitors, which  increases twitter followers.


Here are some important tasks which are carried out by #HASHCORE :

1. Content would be liv and  visible with tags
2. Includes Feeds For Social Media In Content 
3. Get users on page more time
4. Increases Twitter followers

Thats all from our side. Please try #HASHCORE and let us know the feedback and your suggestions.

How Does Social Media Platform 'Pinterest' Helps Your Business [Infographic]

Posted By: Poketors - September 24, 2013
Pinterest has already made its presence in top five social media networking websites and day by day its increasing. In every minutes, there are a lot of pins which put to boards on Pinterest.

How Does Social Media Platform 'Pinterest' Helps Your Business [Infographic]

This social media can also be an attractive proposition for small businesses who want to get the word out about their products. How do you know if Pinterest is right for your business? Take the test below to find out! Here is a nice infographic which explains the Pinterest and its usage in business.

How Does Social Media Platform 'Pinterest' Helps Your Business [Infographic]
Source: intuit

Monday

How To Promote Your Business On Facebook [Infographic]

Posted By: Poketors - September 23, 2013
Having Facebook page is a must-have requirement for business. There are different ways how to help people find your business on Facebook. It is difficult even more since Facebook is constantly adding new features.

How To Promote Your Business On Facebook [Infographic]

The below infographic - "Achieving Success With The New Facebook" includes Facebook’s latest features so you can follow your options for Facebook marketing. It’s kind of like a checklist to help you choose the right Facebook promotion for your brand.

Source : Vocus

Sunday

How To Solve Problems Of Social Media Manager

Posted By: Poketors - September 22, 2013
If you are a social manager or a social media enthusiast then it is the perfect post for you. Even if you are not then also it will help you to understand various aspects of handling social media and network relatedissues and how to avoid them.

Here are some tips which can be helpful in managing problems of social media managers in social networking.

1.  Selecting Social Media Platform :

Social Media Manager's main playground is social media and they always try to manage the followers. They spend time on creating useful stuffs for people and make them engaged. A lot of social media platforms are there. Here the issue is which one to select out of multiple social network websites. Buffer would be helpful for scheduling posts selectively but you can't monitor the engagement status. You can use Sprout Social which would be a paid service but the best way to get all the metrics reports. It takes time to check all the social platform and choose the best for your use.

2. Timely And Instantly Interact With Followers :

Sometimes it is observed that enagegement with followers become very difficult as there might be hundreds of posts, likes, comments, tweets and engaging with all of them at a time is impossible. What is the use of having twitter followers and facebook fan page if you can;'t interact with your friends or followers? 

If you respond to your follower instantly and timely manner so that your follower or "follower turned-customer" would love to interact with you because their queries and concernes will be addressed by you immeditely. You can schedule your timings to check your followers queries and respond to them throughout the whole day. If you check social media sites in every 3 -4 hours, that would be a good practice.

3. Interesting Content :  

Posting multiple contents doesn't help in promoting your brand over web and it is even more difficult to find a relevant post for your brand and for the customers too. Though it is difficult to find out perfect article for your brand but not impossible. The best way would be find a blog which best describes your brand, blog or services you offer and save it for future use. Save all your resources in a single place.

4. Posting Schedule :  

According to the time zone differences your posting and post engagement will be different. You might have customers with different age groups with different time zones. If your target audience is in Europe then you can't expect a huge engagemenet with a post for Eastern Time Zone. So a social medai manager has to select correct timing and schedule for posting articles.


5. Unique And Fresh : 

Your customers will not encourage you with a repeatative posting topics day after day. They want something new, fresh and unique. You have to post something extra or unique thing so that customer will read your content. Make use of various social networks like Instagram, Flikcr, YouTube in case if you deadly in need for posting similar article topics, so that you can present the similar content in different format. It is also an optional approach but stick to new, fresh and unique content.

6. Distraction Management : 

Working on Facebook and Twitter on daily basis may make you feel boring for times, which leads to distracting from your job and tempt  you to click on some other links on your newsfeed too. To avoid this distracting nature you can take a break for 10 minutes in a 4 hour time span and browse some other websites. This small break will refresh you and again you can concentrate on your regular job.

7. Time Management : 

You have to give yourself time so that you can also tweet or post your own thought. It will take hardly few seconds but this will allow you to create content which will be liked by your customers. While posting take time and think about timings for posts.

8. Proper Understanding :

Social Media is not just a small topic which can be taken casually. Your right approach would lead you to success and one mistake can turned your business or brand down. Hence overall, you have to have knowledge and understanding of all the related tools to social media networks and also have to have good relationships with the affiliates and sponsors.

Hope the above steps will help you in making decisions on social media strategy avoiding the issues come in between. We would welcome your feedback on the above steps and let us know if you have any suggestion.

Friday

How to Use Instagram For Business

Posted By: Poketors - September 20, 2013
If you want to open an Instagram profile and want your brands promoted on it, you can do this as it  is a straightforward and very easy process. You have to sign up for an account (e.g., use the same name or similar name as you use in Facebook or Twitter), add a profile photo and a link to your website, connect your account to Facebook. That's it. Now you can ask people to follow you in Instagram.


1. Follow Instagram Business Blogs : 

Instagram started the Instagram for Business blog, which offers tips, brand spotlights, API examples and news from Instagram HQ. Keep yourself up to date on some of the coolest ways to use the Instagram platform for business

2. Track Engagement With Images :

Track the engagement on your images to find out what your followers like best and try to balance on the images upload for fun and for business. Both the categories have different niche and serve interests.

3. Get Followers :

Getting followers is very important as whatever you share should be rotated among them. Hence you can follow the below tips :

a) First connect your Instagram account to Facebook account
b) Try to use relevant, popular hashtags
c) Start engaging yourself by following others and liking their photos 
d) Cross-post some images to your Facebook page
e) Finally help people who don’t know you’re on Instagram and how to reach you

4. Embed Instagram Video :

Instagram’s "Video on Instagram" was launched recently and within a month it has given Twitter’s Vine a serious competition. Preferably it offers 15-second, filter-enabled, editable video functionality compared to Vine’s 6.5 seconds. Try to embed your Instagram video in your blog or website to extend the visibility of the shared content.

5. Follow Followers :

The thumb rule for all social media sites, always follow your followers back so that the followers would also read your contents.  Try to find the brands and people you interact and can learn from in your followers and follow them back. 

6. Posting Plan :

Don't post daily on Instagram as the post feed works slowly here. Be prepare with your next post and create a schedule to post when and to track what is going on after post.

7. Use Apps :

A lot of apps are there that allows users print images, search tags and keywords, subscribe to Instagram profiles via email, download all Instagram photos in a single archive folder etc. Keep using these apps to make Instagram a significant part of your social media marketing strategy.

8. Motivate Customer :

Always post photos that are relevant and useful to your brand and customers. Attract your target market with images that share interesting posts.

9. Look And Feel Of Image :

Change the look and feel of your photos by using Instagram's filtering feature. Earlier this year it was found that most of the world’s top brands are now active on Instagram. Always try out a new filter feature or select the no-filter option.

10 : Follow Different Approach :

Along with the selling process for the brands they can try the following tips :

a) Try to share a distinctive view of the world
b) Create a unique visual sense for brands
c) Put the things that are interesting to the brand and to the core target customer
d) Focus on what makes a great and engaging images with the interests of your customers.

11. Photo Contests On Instagram :

Using hashtags, photo contests can be host and submissions can also be organized accordingly. For example, Samsung Camera used the hashtag #LiveInTheMoment to successfully promote their Instagram photo contest on their Facebook page. Always use Facebook status updates to encourage your fans to enter your Instagram photo contest.

12. Market Brand With Trend :

Instagrammers can be used with trending hashtags asking people to join in a informative and huge visual community. Search for a trending hashtag which will be relevant to your marketing strategy and participate with images from your brand, product and services.


13. Build Instagram Network :

Below are the tips to create a network:

a) Engage yourself with other's  photos and leave comments
b) Follow your followers from other social media platforms
c) Always include your hashtags with content.

14. Profile Optimization :

Include brand information in specific ways like number of characters used, image sizes, branding and promotion to your Instagram profile.

Furnish all the information in your profile, where customers might have to search for you for business.

15. Facebook and Instagram Brand Promotion Combined : 

Promote your business and brands on Instagram as well as connected Facebook profile also to engage all the Facebook friends look into this. Emphasis on Facebook’s integration of Instagram to reach out your customer. 

16. Image Analysis :

Image analytics would be helpful to identify images and videos that match up with your followers. 
Some image analytics tools are there such as BlitzMetrics and Curalate which will provide detailed analysis.

17. Offer Brand Reward To Followers :

Offering brands reward their followers with discount codes and promos will help viewing your feed content. Try to organize something extra that would be the point of attraction for your content.

18. Offer Business Deal Videos :
Video can tell the whole story easily rather than making people to read. People prefer to see video content and you can promote your brand uniquely. Frame your company’s important moments in 15-second videos and share them with your followers.

19. Follow Other  Brands :

Keep following other brands on Instagram which will give you a wide idea on business over Instagram. There is a tool called Statigram which is helpful to find brands and hashtags related to your brand.

20. Create A Presence : 

Last but not the least, use Instagram to create a presence for your business. Always find several ways to see what works best to enhance your brand and promote them accordingly.

We hope that you will incorporate these tips in your social media business strategy. Share your experience and comments.

Thursday

Things Not To Do In Facebook

Posted By: Poketors - September 19, 2013
Facebook crossed more than 1 billion active users and with the help of this great popularity some people are looking for a space to use Facebook’s viral market to sell you their products or services or they try to earn money through affiliate links or some tricky way. Here are the guidelines which will help you to learn NOT TO DO things on Facebook.


1. Tagging People :

Do not tag people in the image where they have no relevancy on that. People do tag in photos unnecessarily and it annoys people who are tagged in it. This approach is purely a spammer approach. If you want to wish people then you can send them private message rather than tagging them in image. It is found that most of the people don't like to get tagged on images.

2. Group Addition :

Don't engage people in groups randomly. You never know that people whom you are adding they may not like the groups or they might find these groups irrelevant to their interests. Once you are sure that any particular group would help them, only then you can suggest.

3. Posting From Twitter :

People have the tendency to post the same stuff on Twitter, Facebook, Google+, etc. Posting automatically on Facebook, sent from your Twitter tweets would lead to less engagement with connected people. Facebook will treat Twitter app as third party app with less priority and it will also give a wrong impression that you have less interests in direct posting on Facebook.

4. Page Invitation :

People create Facebook pages and start inviting people to like it. In this way they annoy most of the invited people as the page might not serve anything to invited ones. Instead of inviting people, you can share the page link directly on Facebook because most of the friends would see it on timeline and if that interests them they will definitely like the page. Sending page invitation would be irritation thing for those people and you will loose a single chance for a "LIKE" from them. They will ignore the page and would not like anymore.

5. Like By Self :

A lot of people like their own post once they share some link or photo or even a status message. It is absolutely odd behavior as you definitely like the link; that is why you are sharing. If you like your own post then people might think that you liked your status or post just to keep it moving in Facebook ticker.

6. App Requests :

If you like any App in Facebook it doesn't mean that your friends will also like it. Don't send any app request until you realize that they really need it or useful. By doing this your friends might get irritated for that behavior and later on they won't even see useful request if you send.
7. Friend Suggestions :

People do make enough friends in Facebook knowingly or unknowingly and sometimes it is been observed that they suggest their immediate connected friends to become friend with some other unknown people. It annoys the people who get the suggestions. If you are doing this, stop it.

8. Message Like Spammer :

Don't send message to people asking to like your page or any post just to get more likes. If you want to share something then share it on your profile page instead of spamming. And if people really like your page, you will get your page liked automatically.

9. Event Invite :

Refrain from sending mass event invite to people. People may not like your events and they will have negative impression about you. Invitation can be sent only when they are really interested in that event.

10. Multiple Like Button :

Consider a situation where you have created a page which has a lot of "LIKE" buttons than your unique content. People visiting your site would definitely treat it as strategy and also think that you have intentionally put the like buttons rather than putting a well composed article. If people like that article then they would obviously click on the Facebook like button also.

11. Poke Friends :

Poking friends occasionally is a good practice. In many instances it is found that some people always poke others just to make sure their existence or try to behave like an active user on Facebook. We would like to suggest that instead of poking people if you could share good articles or good posts with links then people will be automatically engaged with your post.

Hope you are clear about the tips we have suggested here. The above mentioned "NOT TO DO" things would be helpful for your engagement with people. Share your experience with us.

Sunday

How To Get Success To Social Media Sales?

Posted By: Poketors - September 15, 2013
Online advertising is an immediate sale and requires less time whereas Social Media Marketing requires dedicated hours and the healthy relationships with connected networks. Social Media Marketing prospect could be considered as a lengthy process from individual contact to lead t o sales. Here are some steps :
1. Building Up Targets  Audience : 

Search for your potential target audience and build a list so that you can group them into categories such as locations, age, interests. Once you build the list, approach with relevant services to your audience.

2. Sharing Articles :

Never share only the sales oriented content over social media else people may tag  you as a "only sales-man". Always share some articles from external source engaging the, reading interesting, relevant and valued article along with your own articles.

3. Following Audience :

If your products and services are relevant to people's needs and interests then they will start following you or your company. Follow them back to keep them tuned onto your company page.

4. Ask Questions :

If your product or services are relevant and are helpful to your audience then you can convert the sale by providing solution to their demands. Always keep asking questions about their problem and find solution for them. This help in knowing customer's need better.

5. Communicating Socially :

Social Media is a platform where you and your customer can be engaged and be social. You have to have approachable, friendly and social attitude so that people can easily communicate with you with their requirement. 

6. Product & Services :

Once customer has a rough idea about your product and services and you are able to make a goof rapport with the connected people, start promoting your business precisely. People will be keen to know your products and services and how your company will fulfil their needs.

7. Signpost

While people are on Social Media platform, try to get their attention on your main company website. On your website you’re in more control and can start to signpost your customer for your sales by offering your product and services. Make sure the media channel - phone, email or chat by discussing with customer like how they want the service according to their preferences.

8. Detailed Offer With Customer Inquiry :

Once you make an offer, customer will have some questions like : How much does it cost? How relevant is the product for their needs? How much time will it take? After you convince customer with the relevant answers, then only customer will think of buying a product or services from you. So make your explanations and presentation ready for customers.

9. Keep Customer Informed :

Keep customer informed about any update related to your product or service and always answer to customer's query. Many people fail just because they don't follow up with their customers. Let customer know how they will get benefited according to their needs rather than explaining technical and excellent features.

10. Converting To Sale :

Once you have done with all the above steps, make sure to offer customer in a 1 by 1 approach way. Offer something today and follow up for the feedback and then go for the next.  Likewise you can convert to sale.

Hope the above points are useful in determining sale over Social Media. Do you think any other approach which can be useful other than these 10 steps?

Saturday

How To Get Traffic From Reddit To Your Website

Posted By: Poketors - September 14, 2013
Reddit is a social sharing platform for news and entertainment. It was founded in 2005 by  Alexis Ohanian and Steve Huffman. The name Reddit is a combination of “read/edit” and “read it”. The users of Reddit are known as “Redditors” which itself is a combination of “Reddit” and “Editors”. Reddit is a platforms where users submit content in the form of either a link or a text, which can generate huge traffic to your website and give your product and service a massive exposure, popularity and followers.

Reddit’s blog shows the detailed report on traffic stats for the year 2012:
  • 37 Billion Pageviews
  • 400 Million Unique Visitors
  • 4 Billion Votes
  • 30 Million Posts
  • 260 Million Comments
You can be a part of this huge statistics and if you do it in the right way.

The things your have to keep in mind when submitting to Reddit should be helpful and add value. Always focus on the factors not only when trying to get traffic, but also to the content you write. People like good content which helps them and updates them in a regular basis. 

Here are some points which can be kept in mind while sharing on Reddit :

 1. Know Your Readers :

Reddit has different sub categories known as “subreddits”. Some of the popular categories are - technology (/r/technology) online marketing (/r/webmarketing or /r/ppc) cute things (/r/aww), strange things (/r/wtf) and even strange cute things (/r/awwwtf) and many more.

So you you have to search for your blog readers in some of the 221,986 subreddits. Though it is time consuming job but interesting too.

2. Let Readers Know You :


After your search is over and you are able to gather some people who love to read your content or buy your products or services, start interacting with them. Put comment on submissions and give helpful advice to your readers. Here is a site where you can find good comments in /r/bestof.

With engagement of people, you will definitely establish a good reputation and once you have done that you can slowly start to promote or endorse your products and services. The readers  will come to know you from your previous helpful comments and engagement conversations with people. Always keep in mind one thing that you need serving quality and valued content.

3. Choose Your Timing :

Choose your timing right so that you won't miss the people who will see your content and get themeselves involed in reading your content.

According to an infographic about “Social Timing” by KissMetrics the best time to submit your link on most social networks is before 5PM EST. This is also the time when most people are actively browsing Reddit. So make use of the timing factor and share your content.

4. How To Submit On Reddit

If you have an account on Reddit then login and share else create an account by registering yourself and start sharing. Once you have created an account and found your subreddit pages, you can submit your link. Go to your subreddit’s page and click on “Submit a new Link”.
The most important step is the next one. You have to choose an awesome title. Use a simplified and catchy title so that people can easily know what you want to say on that content. Like in the below example we have shared the link for "How to deal with 404 error page". It describes the issue with recovery statement.
Once you entered all the details, click on submit button and here you go online on Reditt.

5. After Submission: 
Make sure you are monitoring the comments to your submission time to time. If people raise any question about your link, just respond to them. Sharing your comment will prove your credibility and will increase your blog viewers accordingly.

Hope the above guide will help you increase your blog viewers gradually. If you find anything interesting which can be added to the above steps too, share your views and comments.

Monday

Where Your Audience Spends Time Online [Infographic]

Posted By: Poketors - September 09, 2013
Do you know where your audience spends time online? Which Demographic Use Social Media? Yes, this is question every blogger asks because bloggers need follow the source where they get readers.

Where Your Audience Spends Time Online [Infographic]

Facebook, twitter, pinterest or instagram, you have to do research to get your audience to your blog. Check out the infographic for more on the demographics of social media user.

Source : PR Daily

Copyright © 2010-2023 Poketors | The content of this website is copyrighted and may not be reproduced on other websites.| Email us at : admin@poketors.com.