Thursday

Apple Lowers Its Product Price And Goes For Hardware Upgrades

Posted By: Arin Dey - July 31, 2014
Once again Apple is making changes in its product configuration. This time it is upgrading with faster CPU, more memory and cheaper in price. Apple’s news MacBooks with 15-inch model Retina’s were given less price tag and the non-Retina MacBook Pro 13-inch model received a $100 price cut.
Apple Lowers Its Product Price And Goes For Hardware Upgrades
Apple’s senior vice-president of worldwide marketing said the popular computers will only get better as upgrades. He said, “People love their MacBook Pro because of the thin and light, aluminum unibody design, beautiful Retina display, all day battery life and deep integration with OS X,” said Philip Schiller. “The MacBook Pro with Retina display gets even better with faster processors, more memory, more affordable configurations and a free upgrade to OS X Yosemite this fall.”

13-inch MacBook Pro with Retina display features dual-core Intel Core i5 processors up to 2.8 GHz with Turbo Boost speeds up to 3.3 GHz and 8GB of memory, up from 4GB in the entry-level notebook. 13-inch model can also be configured with faster dual-core Intel Core i7 processors up to 3.0 GHz with Turbo Boost speeds up to 3.5 GHz. The top-of-the-line 15-inch MacBook Pro with Retina display has a new, lower starting price of $2,499. The 15-inch model features faster quad-core Intel Core i7 processors up to 2.5 GHz with Turbo Boost speeds up to 3.7 GHz, 16GB of memory, up from 8GB in the entry-level notebook, and can be configured with quad-core Intel Core i7 processors up to 2.8 GHz with Turbo Boost speeds up to 4.0 GHz.

Apple has been working behind the scenes to upgrade a variety of its hardware and products. On top of the MacBook Pro update, Apple has improved the iPod Touch and worked on an option on the iMac desktop which is cheaper. As a whole, we can conclude that we will get a better and improved Apple product at cheaper price.

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