Showing posts with label Pinterest. Show all posts
Showing posts with label Pinterest. Show all posts

Monday

The Complete Social Media Cheat Sheet 2017 [Infographic]

Posted By: Poketors - July 03, 2017
Facebook, Twitter, Google Plus and Pinterest all have the opportunity for you to attract people to your brand and content, by adding compelling visuals and images. There are some really creative ways you can express yourself (even though the platforms change often), so if you have access to a camera or photographer or really awesome graphic designer & artist, I recommend having at least one stunning visual that expresses your brand, on every page.

The Complete Social Media Cheat Sheet 2017 [Infographic]


Needless to say, the social media landscape is constantly changing, and it can be difficult to stay on top of all the changes happening at lightning fast speed. Luckily, there are resources, tools, blogs, and infographics like the one below that help marketers cut through the noise and stay up to date on these trends.
Source: OnBlastBlog

Top Social Media Trends in 2017 [Infographic]

Posted By: Poketors - June 19, 2017
Social media has become the perfect environment for people to communicate with brands and companies, and ask questions in a convenient way. In today’s world, any digital marketing campaign must include running social media accounts. If you believe that people only use social media for private communication, then we have some bad news for you.

Top Social Media Trends in 2017 [Infographic]

Industry leaders list Facebook and Instagram as the most popular social media platforms for brands, so here’s a list of current trends for each of these platforms and what they can do for you. Let's see in the following infographic about the trends in 2017.

social-media-trends-to-watch-out-for-in-2017-hdSource: CJGDigitalMarketing

Wednesday

One-Tap, Video and App Promoted Pins For Pinterest

Posted By: Arin Dey - November 02, 2016
Pinterest has recently announced three innovative ways to advertise product or services on its platform: One-Tap, Video Pins and app Promoted Pins. Please find below the new pin line-up options.


1. One-Tap Pins


With the option for one-tap Pin in your feed, you will be taken directly to the site it came from. 

Pinterest blog reveals that “We’ve only just started showing these Pins on Pinterest, but people already seem to be loving how much easier it is to get right to the products they’re looking for almost twice as many Pinners are finding items to buy through these new Pins.”

2. Video Pins

Video Pins will be available for viewing right on Pinterest. So you don't have to click a link to take you to another site to watch the video. There is also a selection of ideas related to the video to give you more product and information options.


3. App Pins

Lastly, with the option Promoted app Pins that “make it easier for you to find out about the apps and app-makers you want to hear about most.” The pins are directly linked to the store so you can download the app for immediate use.

As of now, Promoted Pins have only been available to U.S. businesses and it has recently launched for businesses in the U.K. as well. Pinterest said they are coming to “even more parts of the world very soon.”

Thursday

Pinterest Launches Promoted Pins For Advertisers

Posted By: Arin Dey - January 01, 2015
Its been quite few months the promoted pins program was launched in beta with selected brands giving the medium a trial run. Now, as of January 1, any businesses wishing to advertise on Pinterest can opt for it. All the promoted pins look like regular pins but designated with a special ‘promoted pins’ tag.

Pinterest Launches Promoted Pins For Advertisers

Pinterest ad chief Joanne Bradford wrote in a blog post that the site’s tests have revealed that promoted pins work as well or better than organic pins. She added, "Brand advertisers achieved about a 30 percent bump in earned media (free impressions!) from their campaigns. That’s from people who saw a Promoted Pin and thought it was good enough to save to one of their own boards. Engagement is strong— the average Pin is repinned 11 times, and that remains true for Promoted Pins (if not higher).”

Pinterest will also launch Pinstitute which is a new program for businesses to learn how to connect with pinners. She explained, "The Pinstitute will focus on two tracks: creative and measurement. You’ll learn what kind of pins perform well, what pinners care about and how we’re thinking about our products in the future. We’ll also get your feedback on what you’d like to see us do so we can help you get even better results from Pinterest.”

Pinterest plans to invite a “select group of brands and agencies” and the first Pinstitute has been set for March. Webinars will go on air once the Pinstitute agendas are all set.

Saturday

Pinterest Introduces Guided Search For Smartphones

Posted By: Arin Dey - April 26, 2014
Pinterest the giant virtual pin-up board introduced ‘Guided Search,’ a new and improved search engine to power its mobile iOS and Android apps. This has been introduced to quickly help you find what you are looking for but also to help you explore areas you may not have thought of.

Pinterest Introduces Guided Search For Smartphones
Image Credit : Piterest
Discovert team leader Hui Xu wrote in a blog post that it is “made for exploring, whether you know exactly what you want, or you’re just starting to look around. There are more than 750 million boards with 30 billion Pins hand-picked by travelers, foodies, and other Pinners, so the right idea is just a few taps away.”

At the time when you search for ideas on landscaping, for instance, descriptive guides will help you sort through relevant ideas from other Pinners. Simply scroll through the guides and tap those that are of interest to help guide your search.


Xu also added that “Say you’re looking for plants to green up your apartment, guides help you get more specific—indoors, shade, succulents—so you can hone in on the ones that suit your space or when it’s time for your next haircut, search by specific styles—for redheads, curly hair, layers—to find your next look leaving a little room for serendipity. Exploring getaway ideas might lead you to a treehouse adventure, a motorcycle trip down the coast, or maybe even something else you didn’t know you were looking for. You might be surprised where you end up!”

Guided Search, initially, is available only to English users of the iPhone, iPad or of Android. It will later be rolled out to Web users as well as in other languages.

Thursday

Google Introduces "Pinterest Look" In Its Gmail Promotions Tab

Posted By: Arin Dey - March 27, 2014
Gmail is going to enable its users to view the Promotions tab as an imagery look like Pinterest. The feature enables Gmail users to determine if e-mails from sources which contains sales, deals and other offers which may interest them. Users can receive emails like this only if the Promotions tab is enabled.

Google Introduces Pinterest Look In Its Gmail Promotions Tab
Image Credit : Google 
Google's product manager Aaron Rothman stated that “Promotional mail has a lot of images, from pictures of snazzy new shoes to photos of that rock-climbing gym you’ve been wanting to try. But right now, those images are buried inside your messages—and with only subject lines to go on, it can be a challenge to quickly pick out the deals and offers that interest you most. To help you find what you’re looking for faster, you can now sign up for a new field trial for Gmail that lets you view the Promotions tab in a more visual way.”

Users can experience the trial and can take advantage of unlimited scrolling to make it easy to quickly find messages of interest. It is easy to toggle between the new visual grid view and the standard list view with just the click of a button at the top of the tab.

Rothman added that “We’re just experimenting for now, but we hope this view will make it a little bit easier for you to get things done. Sign up at g.co/gmailfieldtrial and if you’re selected, we’ll follow up for your feedback.”

People who use promotional e-mails could see Gmail Developers site to give their readers a better experience using the Gmail imagery promotional tab feature.

Monday

Pinterest Launches Refurbished Mobile Website Internationally

Posted By: Arin Dey - February 10, 2014
The popular social network for image-sharing platform Pinterest has been providing some amazing features which help website owner, online businesses and bloggers to connect with their target audience. It has recently launched a refurbished mobile website as it plans to debut in new countries across the globe.

Pinterest Launches Refurbished Mobile Website Internationally
Image Credit : Pinterest
It has focused on modifying its present look to match the mobile site with its other applications It basically means that the mobile version will now look similar to the desktop version. Recently in a survey it is found that more than 75 percent of the site’s usage comes through mobile applications.

Software engineer Tracy Chou in a blog post said “We want to make it easy for everyone to access Pinterest—no matter where you are or what device you’re using. Now when you visit pinterest.com on mobile, you’ll see the latest version of Pinterest, with a cleaner design and the same features (like more useful pins and related pins) you’d get on the Web or our mobile app.”

Pinterest's virtual image-sharing magic went a high internationally. Last year, in a survey it was revealed that 45 percent of all of new sign ups came from countries other than the U.S.

Social media research company Semiocast predicted that “In June 2013, 55 percent of new Pinterest users come from the U.S., and at the current rate, in spite of the massive weight of the U.S. in the total user-base, international users might overcome U.S. users within 18 months."

Other than English, the site is also available in Spanish, French, Portuguese, Dutch and German. So it is clear that Pinterest has been planning this since long to get it popular worldwide.

Tuesday

Pinterest Introdues ‘Interests’ To Explore Category Based Pins

Posted By: Arin Dey - January 28, 2014
Pinterest added a new option in its website to help its users find more of what they would like to see. This new feature shows an ‘Explore Interests’ option under the category menu on the top left-hand side of the Pinterest home page.

On selecting ‘Preview! Explore Interests,’ users will be sent to an interests page that is personalized according to the users pins and likes on its own boards. Broad categories like 'technology', ‘travel’, 'music', ‘recipes’ can be seen easily with this offerings from Pinterest. 

Pinterest blog post says “If you’ve collected lots of pins that show climbing plants and wall ferns, your interests page might recommend vertical gardens for you to check out. You may see a few interests here and there that aren’t quite your thing, but rest assured that improvements are already in the works. If there’s something specific you’d like to see, we’re all ears!

Pinterest's effort that offers "Interests exploring" and that are based on the topics that are of interest to its users would definitely give users a wide space to pin in more category based selections.
Pinterest's message for its users : “We’re working hard to make Pinterest as relevant as possible for each person so it can be a place you can find and save all of the things you love, even if you didn’t even know you were looking for them. This is just the beginning of bringing you more great experiences for your unique interests.”

It also offers its users a Feedback form for this new feature 'Interest'. users may share their experience with this new addition by the Pinterest.

Thursday

How To Increase Traffic, Visibility & Sales On Pinterest

Posted By: Poketors - December 19, 2013
Pinterest's basic motive is to start boards on which you pin images along with a text description of what you are pinning. Among the pins here are some popular type of pins - home, arts and crafts, style and fashion, food and social media, technology.

Lets have a look how can you increase your visibility, traffic and sales on Pinterest.

1. Consistent Pinning : Frame all pinning schedules and  make sure to pin at different times for optimal results. If you could reach 20 or more pins throughout the day, the outcome will be satisfactory. But always be very consistent and pin regularly in a whole week.

2. Less Background : Pins with backgrounds which are less empty and make sure that less than 10 percent of your pin background is empty.  As a result it will receive more likes and repins than pins.

3. Various Colors Matters : According to a survey its been observed that reds and oranges will get more results than blues. Its better to pin images with multiple color than mono colored images.

4. Cover Images : Always select the cover images for your boards which will draws people to the board. Better you see all your pins and decide which one fits best in the space allotted and which ones have the most punch. You can learn from the others board cover images which are attracting you as well.

5. Keywords : Try to use appropriate keywords in your pin description. It will help people find your pins more easily and will attract more followers and traffic to your pins.

6. Description : Along with using relevant keywords you should use proper words and proper grammar while writing description . Description with short and simple words draw more users. It will definitely increase the scope of your pin showing up in search results.

7. Board Names : Similar to description and using keywords board name plays a vital role while attracting audience. It is necessary to use relevant keywords and board names should be treated as headlines and they need to draw people’s attention.

8. Group Boards : Group boards can be used to boost up the numbers of followers. You can pin to those boards by adding yourself ans with prior permission of pinning your pins over there. You have to follow the board owner’s rules and guidelines. As the boards are already popular in drawing audience hence it will definitely increase your following.

9. Repinning : While repinning it is always recommended to use some unique pins of your own as well. Don't repin blindly, which may afefct your pins.

10. Pinning Tools: Various tools are available to help you pin more effectively. A tool named "Pinreach" will help you determine how well you are doing and can give boost your Pinterest ‘score. Another tool called "Piqora" is a great tool for marketers, which can be used for promoting and tracking the results for your marketing efforts. Several other tools are also available to boost up your pinterest activity result.

11. Facebook and Twitter Interaction : Make sure that you connect with your other social media accounts. And it obviously increases followers, likes, repins, tweets etc.

12. Pin Videos : There is a separate section for videos pinning. Make use of it and you can capture your niche in the video pin community, which in turn will give you better result.

13. Blog Posts : When posting on your blog, be sure to use images so you can pin the post and image to your boards. Do not pin an entire post but a short teaser with a link will work very well. Only post to appropriate boards and do not overdo self-promotion.

14. Pin Stats : Pinterest shows statistics on your pins, so make sure to use them to learn and take decision accordingly. This will give you proper understanding of pinning.

15. Research Pins : You might like some of the most popular pins. Make use of the pins to learn and study them to see what differentiates them from other pins. In a similar way, use the concept for you own pins too.

Pinterest is purely a site with images and videos and have a greater social activity engagement that can bring you more visitors and grow your business. Share you comments if you have more ideas for better Pinterest pinning.

Tuesday

How Users Interact On Pinterest [Infographic]

Posted By: Poketors - October 08, 2013
In Facebook and Twitter, we are aware of the user interaction but what about the social media platform Pinterest as it provides only images.

How Users Interact On Pinterest [Infographic]

Find below an infographic which shows how the users interact with each other on Pinterest.

Source : wishpond

How Does Social Media Platform 'Pinterest' Helps Your Business [Infographic]

Posted By: Poketors - September 24, 2013
Pinterest has already made its presence in top five social media networking websites and day by day its increasing. In every minutes, there are a lot of pins which put to boards on Pinterest.

How Does Social Media Platform 'Pinterest' Helps Your Business [Infographic]

This social media can also be an attractive proposition for small businesses who want to get the word out about their products. How do you know if Pinterest is right for your business? Take the test below to find out! Here is a nice infographic which explains the Pinterest and its usage in business.

How Does Social Media Platform 'Pinterest' Helps Your Business [Infographic]
Source: intuit

Monday

Where Your Audience Spends Time Online [Infographic]

Posted By: Poketors - September 09, 2013
Do you know where your audience spends time online? Which Demographic Use Social Media? Yes, this is question every blogger asks because bloggers need follow the source where they get readers.

Where Your Audience Spends Time Online [Infographic]

Facebook, twitter, pinterest or instagram, you have to do research to get your audience to your blog. Check out the infographic for more on the demographics of social media user.

Source : PR Daily

Tuesday

How To Get More Pinterest Followers

Posted By: Poketors - August 27, 2013
If you want to draw attention of viewers to your social networking profiles, blogs or websites resulting a huge number of viewers' engagement and drive traffic to your blog or website, then Pinterest is a great media by which you can promote your profile or website. You can create a profile page for followers in Pinterest like we have for our site Poketors.


As much as you get Pinterest followers the chances for getting more likes, repins, comments, clicks and impressions increase. It will definitely help you to drive traffic and frame your Pinterest brand page with more engagement with customers.

We have summarized some tips for getting more Pinterest followers :

1. Use Pinterest Follow Button :

Use Pinterest follow button at several positions in your blog or website. You may place the button on the top or side bar of the page so that readers can view this and can share easily on their Pinterest profiles. People can find your brand page easily  and they can repin your website images resulting an increase of followers.


You can create a button from Pinterest widget builder page or you have an option for creating a custom button with matching to your brand. page.

2. Use Profile Widget :

Like follow button, the profile widget is also helpful to attract more visitors to your Pinterest page. The widget is bigger in size holding 30 latest pins and effective than follow button.  You can get the profile widget for your blog.
3. Share On Pinterest :

Try to share important images embedded in your post so that viewers can follow each and every post that you publish. So pin a lot of images to obtain a good number of followers. once you start pinning the images people will repin them and in this way your pin will get circulated over Pinterest network resulting maximizing visitors for your site. But keep in mind one thing that the pins should be relevant to the posts and informative and useful.

4.  Comment On Pins :

Always follow informative and useful pins and read the descriptions of the image; after that post some meaningful comment on those pins. You have to give a link over there so that people can know your website also that you are interested on those related topics and people will start following you.

5. Mention Others While Pinning :

If you think that some person or individual can be mentioned in your comment or post, do it. This would increase your interaction with other viewers and followers.

6. Connect To Social Networks :

Pinterest gives you the option where you can connect to your Facebook and Twitter Profiles engaging all the friends connected to both the social networks. Display your Pinterest activity on your Facebook Timeline and tweet your pins ensuring the followers can follow them.

7. Find Friends From Other Sources :

From the option on the right hand top side on Pinterest home page, you can use the "Find Friends" features to search friends from other social networking sites and convert to followers on Pinterest.

8. Pinterest Board Promotion : 

People prefer following boards rather than individual profile. They are only interested in your posts or pins so try to promote your board itself. Ensure that you are sharing some popular board over Pinterest network to gain more followers.

9. Board Owner Connection And Contribution :

try to contribute to other popular boards so that the followers of that board can follow your pins and become your regular visitors. Keep a healthy relationship with the board owners.

10. Follow Followers :

Always keep following the followers so that they can easily follow your pins and can be connected with you. No need following up the non-followers as they won't be helping you to gain visitors. From Boards, Pinner options choose a plan to follow and begin following. Make sure to follow 100 people per day so that they can follow you back. Keep eye on them and  continue following the ones who have followed you back. Remember one thing that you have to follow the people who have similar niche.

11. One Topic Per Board : 

Ensure that you have created a "board with a topic" where only the pins related to that topic will be there. Don't mix up with other irrelevant pins.

12. Organize all the boards :  

Keep industry relevant ones at the top. It needs to flow also should be clear to your followers to follow them. Don't create more boards else it will prevent people from following all your boards.

13. Eye Catchy Board Cover : 

Use a eye-catching cover on board and change out board cover photos regularly to attract followers.

14. Don't Share Everything :

Keep some pins unveiled and keep posting them in regular intervals. If you want to feed your followers with all at a time then followers may miss your pins and overlook it. So give interval and use tool like Curalate for scheduling the pinning.

15. Arrange Contest :

To engage your followers always run some contests so that your followers can take part in that contest. Arrange a entry based or use Rafflecopter to giveaway to the followers.

Hope the above tips help you to get more followers. If you have some more tips we would welcome you to comment the same.

How To Make Money With Pinterest And Other Sources

Posted By: Poketors - August 13, 2013
Have you ever thought of making your pinterest account a source of making money? Pinterest is very much popular and has a very high traffic/viewers. We will discuss the way how you can make money with Pinterest easily.

How To Make Money With Pinterest And Other Sources
Image Credit : Pinterest/Google
Before you start working on Pinterest profile, make sure the following things are taken care :

1. Need Website :

First and foremost thing is that you should have a landing page i.e. your own blog/website. The reason behind is that it will explore the way for making money online and if the site is verified with Pinterest then there is no chance of getting banned from Pinterest.

Now the question is : How do you start your blog? Most of the people think that it is difficult and time consuming process to create a blog/website and creating pages.  But this concept is wrong as nowadays it takes hardly time to create one and moreover it is free. So start with blogging platform like - Blogger or WordPress for your first free blog. 

Now buy a domain name like domain.com or domain.net as from Blogger and WordPress you will get subdomain.blogger.com or subdomain.wordpress.com. The first level domain name gives you proper remember-able name and easy to float on search engines.

You can get the domain name from the best domain name registration provider GoDaddy for 34% off.

2. Have Website, Monetize It :

Once you have a website, you can go for best plan for WordPress with hosting from Dreamhost, which enables you faster and almost zero downtime website resulting more income. Choose a eye catchy theme for your WordPress Blog.



There are some best books/documents available over net provided below, which are very much useful in understanding how to monetize your blog via Pinterest. 

Presently Amazon is having good offers on books for "Guide to Money Making with Pinterest" as follows:
          
3. Monetize From Ads :

We all know about Google AdSense and it  is the very familiar name for pre-bloggers who start monetizing their blog for first time with AdSense.

Other than AdSense there are several alternatives too like : 

BidVertiser - Advertising  with minimum payout just $10 to your PayPal account.

If you blog's page views are more, but no clicks on ads use programs like:

CPMfun - Paying for ads views not clicks.


4. Monetize From Email List or Affiliate Marketing :

Hope you are getting good amount of email subscribers for your blog posts and it this is the case then make use of it and start GIVEAWAY campaign by distributing some gift like eBook, Tutorials or Videos etc. 
Affiliate Marketing
Image Credit : Google
Some well known affiliate websites are : 
5. Start promoting Pins and increase sales :

Once you have some good numbers of Pinterest followers then start sharing and pinning among you and your followers, which is in fact a very good practice.

Fiverr
This is a great source of income. If you really want to sell your service and want some place where you do do that then we recommend Fiverr.

6.  Some Other Source Of Income :

Several other affiliates programs are there which can increase your take home amount but it is slow and tiring job. Some are the websites listed below for micro works :

Making Money Uploading Images:
Making Money Shrinking URLs:
Make money Sharing links:
Making Money Uploading Files:
You can also monetize your own videos. Find out how can you make more money with it.

Hope the above article is useful in making your Pinterest account an income source with other ways to monetize your blog.

Monday

How To Add Official Pin It Hover Button To Blogger

Posted By: Poketors - August 12, 2013
Pinterest is one of the best ways to share pictures from your blog by pinning it on pinterest boards listed by categories. Pinterest has its own official "Pin it" hover button which can be added to your blog/website and users can share it by clicking on "Pin it" button easily like in the below image.
How To Add Official Pin It Hover Button To Blogger

If you're not using the board or profile widget, here are the steps to add the code :

Add Official Pin It Hover Button To Blogger Google+1. Back Up Your Blogger Template :

-Go to Blogger dashboard -> "Template" and click the "Backup/Restore" button in the top right corner.
-Save the .xml file.

2. Edit your template by clicking the "Edit HTML" button. 
3. Search for the </body> Tag
4. Add the below code just above the </body> tag:
<script type="text/javascript" data-pin-hover="true" src="//assets.pinterest.com/js/pinit.js"></script>
5.  Save Template. 

That's it. You are done adding the "Pin it" button. You should see Pin it button appearing in the upper left corner of blog images when you hover your cursor over each image.

How to Remove the Button From Certain Images :

Two ways are there to remove the button from individual images. If you want to remove the button from an image and prevent your blog viewers from pinning the image, add the "nopin" attribute to the image.

To add the "nopin" attribute to an image in a post, compose in the HTML view of your post, and find the img src HTML markup for the image you want to "nopin". It looks like this HTML view of an image in Blogger:

Add Official Pin It Hover Button To Blogger

Add nopin="nopin" right after your image's width attribute like below:

NoPin It Hover Button To Blogger

When you save your post, the Pin It button will disappear from that image. It also won't be pinnable through the Pinmarklet.

If you want to remove the button from an image, but still let pinmarklet users pin the image, you can directly add the data-pin-no-hover="true" attribute to your image link instead. It is similar process as for the nopin attribute, here you have to enter data-pin-no-hover="true" instead.

How to Remove the Pin It Button from Header Images :

Normally it should not happen to everyone, but some of our blog readers have the Pin It button appearing on their header image. This is a peculiar instance and this you would definitely like to remove it. For this, you need to add some extra code.

You have to back up your template again. Then, find the </body> tag again, and enter this code snippet directly above the </body> tag, after your Pin It button code:
<script type="text/javascript"> 
document.getElementById("Header1_headerimg").setAttribute("nopin","nopin");
</script>
Pinterest Support

Pinterest-created buttons are used in this article and it is an official way to add Pin it button. Hence you can get support directly from Pinterest if you require. You can read the documentation and contact Pinterest support here.


Note : The hovering buttons skip images with a width or height less than 250px. Not sure whether this is intended by Pinterest and it is worth getting in touch with them if it's affecting your blog/website.

Tuesday

How Social Login And Sharing Affect Ecommerce [Infographic]

Posted By: Poketors - January 01, 2013
People online tend to share and like various posts and in this way the information is being distributed over the web. 65% or two-thirds of adult Internet users have an account on at least one of the following social networks like Facebook, Twitter, Pinterest, Google+, LinkedIn and Yahoo. 68% of consumers consult their social network sites to research product information and more importantly product reviews. 

How Social Login And Sharing Affect Ecommerce [Infographic]

It’s no wonder why 2 out of 5 consumers prefer social logins vs. creating a new or guest account. Find out How Social Login and Sharing Affect eCommerce. Here is a nice infographic which shows how social login and sharing affect on Ecommerce.

How Social Login And Sharing Affect on EcommerceSource : Monetate

Sunday

The Impact of Social Media on the PR Industry [Infographic]

Posted By: Poketors - September 23, 2012
The infographic below only shows a summary of the findings, the actual results are much more detailed and in-depth as all survey questions not only had pre-determined answer options, but also open-ended questions asking for explanations, more details and opinions.

The Impact of Social Media on the PR Industry [Infographic]

Nevertheless, the following infographic should still give you some food for thought.

Source : IllianaStareva

Using Pinterest in Higher Education

Posted By: Poketors - September 09, 2012
Pinterest use is booming among people age 25-34 and the site has shown remarkable growth with unique users growing from 11.7 million in January, 2012 to 17.8 million in February making it the third most popular social networking site behind Facebook and Tumblr. While the primary demographic may not be college students, there is certainly potential for using the medium in the higher education classroom. 

Instructors can use the site to remix their curriculums for students by pinning online resources – videos, infographics, images, and links to articles – into a course-based pinboard that provides students with an interesting and engaging visual "reading list" that contains some or all of the elements for the course. In addition, innovative instructors can assign students to curate and annotate a virtual bibliography or interactive report.

Students can use Pinterest to collect resources for either classroom research or personal interest in an easy to access visual representation. They can also use the site as a classroom presentation tool similar to (but dramatically different than) PowerPoint or Prezi. The following video and step-by-step instructions will help you get started using Pinterest for education whether you are a teacher or student.

Getting Started with Pinterest

Step-by-Step Instructions

Step 1: Get Invited! Part of what makes Pinterest so appealing is its perceived exclusivity. To get your invite, go to http://pinterest.com/ and press the "Request an Invite" button that appears at the top of the page. Follow the instructions to request your invite.
Step 2: Once you’ve been invited to join and have set up an account, you are ready to get started pinning. The first thing you will want to do is add the Pin button to your browser’s bookmarks toolbar if you are using Firefox. Click on "About" at the top of your browser window and select "Pin Button" from the drop down menu. On the "Goodies" page simply grab the "Pin It" button with your mouse cursor, drag it into your bookmarks bar and drop it there. You can now press this button to pin any page on the Web.


Step 3: Once you have installed the Pin Button you are ready to start your first pin board. At the top of the page click "Add +" The "Add" option box will appear. Click "Create a Board."
Step 4: On the next screen, give your board a descriptive yet catchy title. I’ve chosen "Using Pinterest in Education" for my sample pinboard. Then select a category that your board fits into. I’ve chosen "education" for this one. You can also add additional pinners at this point if you are collaboratively curating a board with a classmate or another instructor. After completing this page click "Create Board."

Step 5: You are presented with a blank canvas upon which to start pinning items that will fill your board. Before you start pinning you will want to click "Edit Board" in the center of the page. On the new page fill in the "Description" box so that others will be able to find and follow your pinboard. When you are done click "Save Settings."


Step 6a: Pinning method #1: If you have already found something that you want to pin you will want to copy the page URL first. Once you have copied the URL you can click "Add +" at the top of the page, then select "Add Pin" on the next page. The following box will appear on your screen:


Paste the URL you have copied into this box as shown above and click "Find Images." There are several things to do on the page that pops up. The first is to use the "Prev" and "Next" arrows to scroll to the image or video from the page that you want to use as the visual image on your board.

Next use the drop down menu to choose the correct board. Here I have chosen "Using Pinterest in Education." Finally, enter a description of the item you are pinning. You can also copy and paste information from the original page to include in this box. When you are done click "Pin It" to add the item to your pinboard.

Step 6b: Pinning method #2: If you have already installed the "Pin It" button in your browser’s tool bar you can easily pin from any page on the Web. When you are on a page that contains a graphic or video that you want to add to one of your boards, just click the "Pin It" button in your browser bar to begin adding that resource to your pinboard. When you press the button, a small pop-up will appear on the screen displaying a thumbnail of the item you want to add. If you mouse over it, a button that says "Pin It" will appear. Click that button.

In the pop up window, choose the appropriate board and type a description of the item you are pinning. Click "Pin It" when you are done.


The successful pin pop up will appear which allows you to see your pin or tweet it via Twitter.


Step 7: You have now successfully pinned items to one of your Pinterest boards using the two basic methods. Check out your board then fill it up.


Pinterest is a fun and engaging tool that appeals to many people in a world dominated by visual media. It provides an easy way to keep track of all that you find on the Internet in a way that allows you, your students, colleagues, and friends to quickly browse through information to find what is most appealing to them. As an educational tool the uses are only limited by your own creativity.

Source : http://www.onlineuniversities.com

4 Quick Tips To Appeal To The Users with Social Media Marketing

Posted By: Poketors - September 09, 2012
A lot of business owners forget that social media marketing is not the same as simply advertising. Instead, it is about building a relationship with the audience. In fact, social media is basically public relations, which is vastly different from advertisement. Business owners are encouraged to use the following tips to create mutually beneficial relationships with their audience.

1. Make It Personal

One difference between advertisements and social media marketing is that ads do not allow the audience to communicate back. Viewers often get the distinct feeling that there is a corporation behind the ad, not a real person. Social media, on the other hand, focuses on allowing the audience to feel comfortable communicating because there is clearly a person behind the messages on Facebook, Twitter, or other popular social media platforms. Ensuring the voice has some personality that the audience can relate to is vital to creating a positive relationship.

2. Keep Self-Serving Posts to a Minimum

Companies that are successful at social media marketing tend to offer helpful links and advice. Merely linking to their own website pages and advertising special deals will come off a spam, which readers do not tolerate. It is considered okay to occasionally sprinkle in some self-serving links or reminders, but the goal is to truly benefit the audience in some way. This is usually achieved through linking to articles and videos with useful tips, and by asking readers what they think so they realize their feedback is important.

3. Be Dependable

Viewers like consistency since it lets them know what to expect, so business owners are encouraged to post regularly. Social media with random postings will not gain a following, nor will they impress viewers. This is no way to build a good relationship with audience members. Businesses that rarely ever post may be ignored by the public, while those that suddenly stop posting much may lose their followers since they will feel let down at the sudden change in post frequency.

4. Be Honest

Advertisements are notorious for only portraying the best side of the business, while social media marketing is known for being a bit more honest. When site owners invite feedback from their audience, they should be prepared for some criticism from some. Even the most well-liked businesses cannot please everyone, but they are able to survive because they genuinely care about correcting their mistakes. Social media marketing offers the perfect platform for business owners to respond to critics and dissatisfied customers. This is why they should avoid deleting negative comments, and instead show their stellar customer service skills by publicly responding to the concerns.

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