Showing posts with label Make Money Online. Show all posts
Showing posts with label Make Money Online. Show all posts

Monday

How To Make Money Online - 200+ Ways [Infographic]

Posted By: Arin Dey - June 26, 2017
Infographics are always self explanatory and don't need interpretation much. Affiliate marketing, blogging, writing and freelancing are some of the most popular ways to make money online but still there are some untapped ways which we can use to increase your earning and live a better life. Making money online is not hard, it just takes time to make a decent buck on it. The amount you end up with is entirely up to your dedication and will to succeed. Do you have what it takes to make money online? There’s only one way to find out.

200+ Ways To Make Money Online [Infographic]

Now if you are ready to make money from the internet, you will first have to decide on the general method you intend to use. The general methods include selling your art, handmade stuff, freelancing, affiliate marketing, email marketing, content revenue sharing, video marketing, blogging etc. For these things you have to find the right sites to give you the information and tools you need to make money from the internet, such as eBay, Elance, Sedo or Amazon. This infographic features information on both the general logistics and the internet tools by which you can develop a plan to make money online.

200+ Ways to Make Money Online

Source: Visually.

Tuesday

How To Make Money Online [Infographic]

Posted By: Poketors - November 04, 2014
People do search for various ways on how to make money online. There are number of options which can be useful to make money online. As the name might imply, there are a lot of items on this list of ways to make money from the internet (over 200 to be more specific), so be prepared for a lot of scrolling because this is one seriously long infographic.

How To Make Money Online [Infographic]

If you’re ready to make money from the internet, you’ll first need to decide on the general method you intend to use, whether that be selling your old stuff, freelancing or site flipping. Then you’ll need to find the right sites to give you the tools you need to make money from the internet, such as eBay, Elance or Sedo. Fortunately, this infographic features information on both the general logistics and the tools so you can develop a plan to make money from the internet in no time.

ways-to-make-money-from the internet
Source: Lifehack

Sunday

How To Make Money Using Facebook Apps

Posted By: Poketors - September 15, 2013
In our earlier post we have described 3 quick steps to earn using Facebook. Here we will discuss the various ways how Facebook Apps can earn you money.  You might be wondering that you use apps for various purpose like automatic blog post sharing, multiple online gaming, news feed etc.- but how come apps will earn money for you?

How to make money using Facebook apps

Well, here are some free and commission based applications you can use to make money without paying anything using Facebook.

1. Cafe Press : 

It is one of the best and well-known online store. CafePress lets you easily sell any product from t-shirts, shirts, hats and almost everything wearable. You can share on your page and make money.

2. My Merch Store Zazzle: 

It is an innovative brand where you can make money selling T-shirts and other customizable items like Cafe Press. It offers you to create and design any product freely on their site  and sell them on your Facebook profile page. Now you have to find the potential buyers for customized T-shirts, shirts, hats etc. within your network. It gives you an option where you can sell products created by other artists and earn a commission on those products once sold out. Even if you don’t want to design by own, you have a way to earn money with the help of this Facebook app.

3. Ether : 

It is an app which you can use to make money. You have to answer questions asked by different people in a group. You can use their new application on Facebook to make money while giving advice to people over the phone or chat. If you have knowledge on something and good at giving advice on that topic then it can be a way for you to make some extra money on Facebook. If you know some other language then this app makes it easy to teach others and make money. You just have to set the rates and Ether will provide a number so that interested people can call which will be forwarded to your personal phone number establishing connection with the customer.

5.  Music Blaster : 

Create a small music store with the help of this app and sell music from BlastMyMusic.com. You can earn 5% for each song sold. The advantage here is that this app lets your favorite band or singer album to be sold and make you earn good amount.

6.  FlameTunes :

It is focussed more towards artists as it helps them sell their music online. If you are a singer, FlameTunes will help you to sell your own music on your Facebook page. 

7. Shopit :

It is a free eCommerce app that gives you the ability to buy, sell or trade any product or service irrespective of categories. You have to add a free store to your Facebook account and sell whatever you want.

8. Lemonade :

It is an app which allows you combining commerce and community and have a lemonade stand in a digital (Facebook) neighborhood. In fact, you can add what you want to sell to a lemonade stand and put it on your Facebook easily.

9 . Lending Club :

You can lend money to others and make money as a form of interest. Basically you are making money from the loan given to others. Lending Club has strict policy and terms. So, it’s completely safe and trustworthy and all the legal issues are taken care of by lending club. You basically don't have to scratch your head with that. Just lend and make money with interest earned.

10. e3Buy Auction  :

You can buy, sell or trade anything you want. You can auction your used stuff even along with new ones. You can open a customized store and setup that by uploading your items images and start selling things. There is no commission or fee to be paid for this service. It’s completely free and you can get payment to your PayPal account.

11.  eBay :

Hope you have bought and even sold items on eBay. Now, you can have eBay on Facebook. This application allows you to add eBay auction listings to your Profile where you can sell things you want just like you do in eBay. You also have the option to add an auction where the earned amount would go to a charity. The advantage here is that  you don’t even need an eBay Account to get this app running on Facebook.
Note : We didn't provide the links on each app's title as the links keep changing. 
We would like to recommend you the easiest way : "search with each app name stated here in Facebook search box" and use it.
Wish you a good luck for your "earning from app" campaign with the help of above mentioned tips. Share your experience and comments with us.

3 Easy Steps To Make Money Using Facebook

Posted By: Poketors - September 15, 2013
Facebook needs no introduction about its popularity and users engagement. It is the largest social network and is used by billions of people worldwide. Have you ever thought of selling products over Facebook? Yes! it can be done and Facebook is the best social media platform for selling your products and services.


Here are 3 easy steps which will be helpful if you want to earn money using Facebook :

Offer Product And Services Over Facebook

Make use of Facebook's billions of users by offering them your product and services. If your product and services meet their criteria and fulfil their needs then you have an good option for sales by converting them into customer. Share your blog links over Facebook along with affiliate marketing products or services, where you can get commission on it.

Earn From Facebook App :

A lot of apps are launched every day by different developers on Facebook. Developers are interested in making the apps only for selling purpose over Facebook.  If you are a developer, then you can create a Facebook app and offer it to the thousands of clients on Facebook. Once you get success with your first app then introduce your next one and offer them. You can also develop apps according to clients requirement which can bring you a good earning numbers.

Earn From Facebook Ads :

Though it requires little investment but you can offer your product and services over Facebook by advertising it.  The investment will give the return for sure as the advertisement will come on the right side banner and people will have a clear visibility of the ad. If people think that they require the service which you offer, they will click on that and will be landed to your website.

Ensure your target audience and the user group to promote and sell your products with the help of Facebook ads. A lot of brands and service providers have earned a lot of money using the Facebook ads. It increases the blog traffic also.

How To Earn Money Online As Web Designers And Web Developers

Posted By: Poketors - September 01, 2013
If you are a web designer or a web developer then you will definitely find this article helpful. If you are not then also you will find the ways and learn how to earn as a web designer or a web developer.

How To Earn Money Online As Web Designers And Web Developers

Lets start with the people who don't know about web designing or web development at all. If you are looking for resource for learning web designing, here are some landing pages that we would like to recommend:

Learning From Free Website :

1. Codecademy : Easy tutorials available on JavaScript, HTML and CSS, jQuery, Ruby, and Python from scratch and for free.

2. W3Schools : This website is one of the most visited websites for learners. It is a preferred place to start learning HTML and CSS, the foundations of building a website.

Learning From Paid Website :

1. TeamTreeHouse : Informative video tutorials available about business, web design, and web development for the absolute beginner.

2. Tuts+ Premium :  It offers several courses and video tutorials about web design and web development, this is one of the most popular learning website available today.

What is a web designer and a web developer?

A web designer designs templates in Adobe Photoshop (or another editor) and that’s the end of it, while web developers are responsible for the code that is written. It is a requirement that every web designer knows how to code their web templates, it basically means knowing how to use HTML and CSS which helps to develop websites.

Web Designers And Web Developers

How To Earn Money As A Web Designer :

If you have a good understanding of HTML and CSS and Adobe Photoshop then you are ready to start your job as web designer. Do not be disheartened. If you know you can do it, you can do it. 
Here is a list of things for web designers, web developers, graphic designers, and other tech savvy people can do to earn money online.

1. Writing How To Articles For Web Design Blogs :

If you are aware of the web designing technologies and have in depth knowledge then you can start writing articles for web design blogs so that you can get paid for your articles. Depending on the web design blog you are writing for, they pay you around $50 to $100 per article.

Required Skills : 

1. Proper understanding of the web technologies topics for which you will be writing
2. Good at writing in English

How To Start : 

1. Start your own blog and share your tips and techniques there and earn from advertising (which takes months before you actually earn).
2. Be a guest blogger and write for any established web design and web development blogs 

2. Print Designing :

Plenty of print design jobs are available over the net. If you know how print design works, you will never have problems accomplishing tasks given to you.  But remember one thing your work should be unique so that you can get noticed.

Required Skills : 

1. Designing, creativity and unique style
2. Should have knowledge in image editing tools like Adobe Photoshop.

How To Start :

1. Get requirements from clients
2. Send some sample designs to clients
3. Once client finalizes one of them, work on that and provide best service to your client
3. Selling Web Templates :

This is little bit harder task bur very much interesting thing. If you know the whereabouts of web designing and development things then it is very much easier job for you to create web template and offer to your clients. It is also a great way to build up a portfolio and show it on your blog.

Required Skills : 

1. Understanding of designing and development tools.
2. Should have knowledge in image editing tools like Adobe Photoshop.

How To Start :

1. Design a web template or web elements.
2. Show products in marketplaces like Elegant Themes with price tag.
3. Market your products to increase the chances of people buying your stuff by sharing in social media.

4. Selling Graphic Elements - Logos, Icons :

You can design logos and icons for web and mobile interfaces, web elements so that other designers can use for their designs.

Required Skills : 

1. Designing of icon and logo efficiency.
2. Knowledge on Adobe Illustrator and Adobe Photoshop or similar tools.
5. Offering Web Design and Web Hosting Combo :

You can offer your clients web designing as well as web hosting service which would be a complete solution for your customers. They need not to go to a vendor for hosting and other for web designing.
instead of doing this you can host their websites with a monthly fee. You might offer some free maintenance service to delight customer.

Required Skills : 

1. Understanding of how web hosting services work, how to set up a website, how to manage through the control panel. A lot of reseller packages have free tutorials that can get your web hosting service running in few hours.
2. Web design skills to make a website according to your client's requirement.

How To Start :

1. Set up your web hosting service. it may take some time.
2. Once you have started the hosting service, promote your service to attract clients.
3. If you get customers and start building their website and host their website on your server.

It is a great idea to host your clients’ website which means receiving monthly payments. It’s one of those source which will ensure your regular monthly payment.

Resource : Web Hosting For Beginners

How To Earn Money As A Web Developer :

If you’re aware of the web development skills then it will be very easy task for you to go ahead. if you're new to web development but you want to be one, here are some resources and guides that can help you to be a web developer.

1.  Website Handyman :

A web developer who can fix a website’s problem, upgrade or develop extra features whenever required, and like a website’s resident web developer.

Required Skills : 

1. Knowledge on web hosting
2. Should have knowledge on PHP, HTML, CSS, JavaScript and some other web development languages.
How To Start :

1. Can start your service as adding features, upgrades, and maintaining the entire website, or network of websites.
2. Can take up project based work that take days or weeks to accomplish. It is basically a time framed task.

2. PSD to HTML/CSS :

You can convert PSD templates into working websites with the help of HTML/CSS coding.

Required Skills : 

1. Knowledge on Adobe Photoshop.
2. Knowledge on HTML/CSS
How To Start :

Get clients and take orders and accordingly convert their PSD to websites.

3. WordPress Theme Developer :

WordPress is the most popular blogging platform and it is growing day by day. Be a theme developer and sell your theme or temple online.

Required Skills : 

1. Knowledge on HTML and CSS
2. Understanding of PHP 
3. WordPress platform, tools and plugins
4. Knowledge on desiging

How To Start :

1. Start designing a web template
2. Convert into HTML/CSS file
3. Make the WordPress theme,
4. List your themes online for sale.

Resource : WordPress To Go: How To Build A WordPress Website On Your Own Domain, From Scratch, Even If You Are A Complete Beginner

4. Selling Scripts and Snippets :

A lot of website owners are looking for ready made scripts and snippets and if you provide them as per their requirement then you can make money by doing that.

Required Skills : 

1. Knowledge on JavaScript or PHP
2. Knowledge on HTML and CSS

How To Start : 

Design the template and make sure that your scripts and snippets are compatible and can be run on all the blogging platforms.

Find below some best selling paid tutorials which will give you step by step instructions on building website and hosting it, at the same time learning HTML/CSS, PHP, JavaScript and Photoshop Tools.

  

Here is what we have for you if you are ready to make money as web designer or a web developer. Share your views too if you find any other way.

Wednesday

How To Choose Affiliate Program

Posted By: Poketors - August 28, 2013
If you have a blog or website, we assume that you are running Google AdSense to monetize it. What about the option where you can ensure some extra income? Sounds great! There are a lot affiliate marketing programs available over the net but out of thousands of affiliates which one you should choose for your blog. You may get confused seeing all the affiliates available over net and hence it is required to study a lot before choosing any program.
How to choose affiliate program

We have summarized some important points which we should keep in mind before choosing affiliate :

1. Choose Your Niche &  Relevancy  : 

Choose your affiliate according to your blog niche. If your blog niche is  based on technology with hosting information then go for some affiliate programs who serve web hosting only.  Do not promote any other niche affiliate program. So before joining any program check whether it is relevant to your website content or not.

2. Good Reputation, Trustworthy  & Quality :

Before joining the affiliate program, check the product's reputation over net and make sure that the affiliate merchants can be trusted. Suppose you have written a review on mobile phone and you found a program who deals with mobile, here you need to check the popularity and sales of that brand so that you can make sure that while visiting your site people may buy that.

3. Build Your Platform :

Build your platform with enough number of visitor first. Then only while visiting your site people will find the program and will go for it.  You should go for a blogging platform with good hosting ensuring your website has maximum available uptime and can opened fast.

4. Real & Viable Product : 

Read several times about the product which the affiliate programs holds. Get more information from customer or members  on the credibility of the program.

5. Minimum Payment Threshold & Payment Method:

Check the minimum payout threshold so that once you reach to that level you can get paid. Most of the programs set to $50$ or $100. Make sure the payment mode is permitted in your country or make use of PayPal account to receive if applicable.

6. Cookies : 

Most of the tracking happens through cookies in affiliate marketing. Actually money is used to secure the visitors (eg, cookies and IP-address) who came to your link, and the longer the time of their lives, the better. Unfortunately, most of the visitors rarely gets the goods or services at the first transition to the partner site. You should look for a program that gives a high cookie life which is ideally 2-3 months. 

7. Fraud Protection : 

You should always ask your merchant to provide you with a fraud protection service so that your clients can know multiple signups. We have observed some fraudulent practices of some affiliates. You should be protected from them. They deal with below practices :

Duplicating: creating deceptive clones of legitimate site
Diverting: creating deceptive links that do not pay the intended affiliate

8. Tracking Method : 

Make sure that the affiliate programs provide good tracking method so that your sales statistics will be readily available to you. Real time tracking would be the best one if any affiliate program offers the same.

9.  Compensation Plan :

It is a must have option. It pays out a residual income and a payout of 40% or more would be a great choice. There are some programs offering this kind of compensation and try to avoid the programs which do not offer reward for your hard work.

10 : Tools & Resources :  

Make sure that the affiliate program has sufficient helpful tools and resources so that your business can grow quickly.

11. Customer Support : 

Check the options where you can get easy support from the  affiliate program. Make sure they have a proper emailing facility or customer service over phone facility.

12. TOS : Read and accept the TOS before joining any program. Some program has very odd policies and payout threshold. We normally accept the TOS without reading it. Take time and read whole.

Last but not the least, do you like the program? If yes, then only promote that. If you like the program and its offer then only your visitors will be attracted to them. Make sure to think as a customer and if you are given the opportunity so you will buy the product. Do inquiries because there are forums and discussions sites where you can participate in to get good and reliable feedbacks.

Hope the above tips will help you choosing the right affiliate program. If you have any other suggestions,  we would welcome you.

Tuesday

How To Make Money With Pinterest And Other Sources

Posted By: Poketors - August 13, 2013
Have you ever thought of making your pinterest account a source of making money? Pinterest is very much popular and has a very high traffic/viewers. We will discuss the way how you can make money with Pinterest easily.

How To Make Money With Pinterest And Other Sources
Image Credit : Pinterest/Google
Before you start working on Pinterest profile, make sure the following things are taken care :

1. Need Website :

First and foremost thing is that you should have a landing page i.e. your own blog/website. The reason behind is that it will explore the way for making money online and if the site is verified with Pinterest then there is no chance of getting banned from Pinterest.

Now the question is : How do you start your blog? Most of the people think that it is difficult and time consuming process to create a blog/website and creating pages.  But this concept is wrong as nowadays it takes hardly time to create one and moreover it is free. So start with blogging platform like - Blogger or WordPress for your first free blog. 

Now buy a domain name like domain.com or domain.net as from Blogger and WordPress you will get subdomain.blogger.com or subdomain.wordpress.com. The first level domain name gives you proper remember-able name and easy to float on search engines.

You can get the domain name from the best domain name registration provider GoDaddy for 34% off.

2. Have Website, Monetize It :

Once you have a website, you can go for best plan for WordPress with hosting from Dreamhost, which enables you faster and almost zero downtime website resulting more income. Choose a eye catchy theme for your WordPress Blog.



There are some best books/documents available over net provided below, which are very much useful in understanding how to monetize your blog via Pinterest. 

Presently Amazon is having good offers on books for "Guide to Money Making with Pinterest" as follows:
          
3. Monetize From Ads :

We all know about Google AdSense and it  is the very familiar name for pre-bloggers who start monetizing their blog for first time with AdSense.

Other than AdSense there are several alternatives too like : 

BidVertiser - Advertising  with minimum payout just $10 to your PayPal account.

If you blog's page views are more, but no clicks on ads use programs like:

CPMfun - Paying for ads views not clicks.


4. Monetize From Email List or Affiliate Marketing :

Hope you are getting good amount of email subscribers for your blog posts and it this is the case then make use of it and start GIVEAWAY campaign by distributing some gift like eBook, Tutorials or Videos etc. 
Affiliate Marketing
Image Credit : Google
Some well known affiliate websites are : 
5. Start promoting Pins and increase sales :

Once you have some good numbers of Pinterest followers then start sharing and pinning among you and your followers, which is in fact a very good practice.

Fiverr
This is a great source of income. If you really want to sell your service and want some place where you do do that then we recommend Fiverr.

6.  Some Other Source Of Income :

Several other affiliates programs are there which can increase your take home amount but it is slow and tiring job. Some are the websites listed below for micro works :

Making Money Uploading Images:
Making Money Shrinking URLs:
Make money Sharing links:
Making Money Uploading Files:
You can also monetize your own videos. Find out how can you make more money with it.

Hope the above article is useful in making your Pinterest account an income source with other ways to monetize your blog.

Sunday

Digital Acquisitions & Mergers Between Most Prominent Businesses [Infographic]

Posted By: Poketors - November 18, 2012
A lot of acquisitions have been going on since years and gradually they merged business processes and been on track of business strategy. Is it a matter of looking within your marketplace, identifying potential disruptions to your business and then looking to find a solution that will avert that pending collision? Or rather broadening the search beyond traditional areas of operation, in order to leverage opportunities in new growth areas yet to boom? 

Digital Acquisitions & Mergers Between Most Prominent Businesses [Infographic]

Whether an acquisition occurs, no doubt businesses that keep aware of these opportunities will be better poised to respond if and when their industry is disrupted. The following infographic provides some interesting insights about digital acquisitions between some of the most prominent businesses in the world and why they think these alliances will work.

The 10 Biggest Tech Acquisitions of All Time (Infographic)

Wednesday

How Safe You Are Online [Infographic]

Posted By: Poketors - October 10, 2012
We all know that the two most populated countries in the world are China and India. Do you know the internet users across the world exceeded the total number of the population of China and India when combined? Social media, banking, eCommerce like the possibility of the internet is overwhelming. Do you know how safe you are online in this digital world? Check the below infographic from Trend Micro Trend Labs. The infographic is titled Are You Safe Online?

How Safe You Are Online [Infographic]

Topics covered on this infographic are:
What do you do when you are online, what cyber criminals spread when you are online, redefined basic threat protection, and added security against today’s threat.


Source: trendmicro


Saturday

Using Infographics for Marketing

Posted By: Poketors - September 15, 2012
It is a famous saying that a picture speaks a thousand words and that is certainly true. Thinking like a true professional, you can imagine what wonders it can do if you can simply add graphics to the material you are using for marketing – and not just any graphics, infographics. Now to tell you a little about infographics – a graphic or image that is created specifically so that the information delivered is easily understandable and visually appealing. An online banner is an example of infographics. Infographics is a way to make boring information more engaging through the use of animation, typography and visual cues.

Using Infographics for Marketing

May it be any topic or subject; infographics can make it more interesting. Infographics is especially useful in the modern time where the attention span of a user is of a very short period and he wants something that is easily accessible to him. It is also an effective way to get your marketing message across to a wide range of audiences.

Investment in Online Infographics

Although there are quite a lot of infographics created by graphic designers and a number of schools use these tools in their study courses and businesses use them in their promotional packages, however, there is a sudden demand and need of online infographics that is observed recently. Expert graphic designers attribute this upsurge in the demand of online infographics to a few things.

First, infographics are visually pleasing. The average computer user spends a substantial part of his day looking up boring content on the websites. Infographics make this boring content seem fun somehow and when a user knows that he is looking at something cool, he is actually reading the same boring content but is also learning from it. The second fact is, infographics are a good way to keep a user hooked. As bait, infographics are used as people love to share stuff that is well designed. Sites like Twitter, Facebook and Digg can bring a lot of traffic and a bunch of link-backs to your website as they spread really fast on such social websites.


Things to Remember When Marketing Through Infographics

Professionals Should be Preferred

The best Infographics are simple yet engaging. The layout has to be such which is well suited to the images used and is incorporated seamlessly into it. In that case, it becomes crucial that you hire the services of a professional marketing company. The basic idea behind a good infographics is that it is clear and precise therefore it has to be free of clutter otherwise your layout will only be confusing for the user and awkward for the one looking at it and it will do more harm to you than good. Expert suggests some things that should be kept in mind while designing an infographics. These things include making use of the negative space to make it more productive, adding bullets to the chunks of text so that it is easily readable and adding fonts that are easy to read and not too overwhelming for the looking eye.

Infographics for the Sake of Information

Infographics may have focus on the images but at the end of the day, its function is to provide information. The whole value of infographics come from the kind of information they contain. So when you set out creating infographics, you have to make sure that the content contained therein is worth sharing. It is best that you take out time to conduct research on your own and provide that to your graphic designer. This is, again, to make sure that the information you are giving out if relevant to your business and taken from authentic sources. You can also use secondary sources in case you cannot carry out research on your own.

Interactivity 

Making infographics interactive is the best thing as user wants to be engaged in the thing they are looking for. You can add Flash animation or video embedded in your page to enhance interactivity. This can also ensure that your readers will have something to look forward to when they come to your website.

Sunday

How To Build Your Brand Online [Infographic]

Posted By: Poketors - September 09, 2012
As your Digital Marketing increases, finding the appropriate platforms to share your brand and connect with clients is important.

How To Build Your Brand Online [Infographic]

Here is one infographic which highlights an array of gathered statistics on the status of businesses websites, analytics, ecommerce and social media presence as a whole. Lets see how how small and medium businesses are making huge noise in online market with their online presence.

Source :  FreeWebsite

Saturday

Total Online Presence - 7 Essential Stages

Posted By: Poketors - August 11, 2012
Online element's  importance are increasing with each passing day. But, marketing is a system, and to effectively operate this system you must assemble and integrate each of the important parts into something that looks like the whole.

Your online presence is your key to success no matter what your business sells – no matter if all of your transactions are done face to face – no matter if you don’t yet see a way to get a return from your Facebook page – no matter if you have never bought an online ad.

The main thing is to build a Total Online Presence, much like you would a tall, sturdy building, by constructing floor by floor in specific order or in stages. Your stages may differ just a bit based on where you are today and you’ll surely come back and revisit, add on and revamp each stage as you grow, but I believe the following model is the surest way to view your online marketing as a system.
Total Online Presence - 7 Essential Stages
Below are the 7 stages of building a Total Online Presence.


1. Content Platform

So much of what happens online revolves around content. It’s how you get found, why people pay attention and how you start to exchange value. Without a content platform to build from a great deal of effort in other stages will be wasted.

To me the content platform starts with building a listening station with tools like Google Alerts, TweetDeck, Trackur, Social Mention, Sprout Social orRadian6. From this point you can you can gain insight into your market, your competitors and important groups, such as key journalists, while starting the work of better understanding your most important keyword phrases.

Keywords are like chapters in your total body of content plan. Doing research, using tools such as Google Keyword Tool or Wordtracker, on the most important ways to show up when people search for a business like yours and creating blog posts around these chapters, using an editorial calendar approach, is how you fortify your content platform.

Once you start consistently creating content, you can produce valuable eBooks that will be the pivotal element of your email lead capture stage.

There’s really very little reason to play this game if your don’t put the effort in at this stage.

2. Organic SEO

Having someone type a search phrase that is key to your business and finding a blog post or page from your site on page one of the results is the ultimate payoff and, long-term, may be the difference between success and failure.

Search Engine Optimization can be complex and time consuming, but most businesses can generate significant results without making it so, if you simply focus on the following three elements.

Produce keyword rich, educational content – we covered this above, but search engines live on blog posts and other educational content. Use a tool like Scribe from Copyblogger to help you write more search engine friendly content.

Make it easy on the search engines – Make the on page elements such as your blog titles, URLs, ALT image attributes, subtitles and internal links work for you and use XML sitemaps that make it easy for search engines to grab your latest. Check out Search Engine News for great primer.

Draw lots of links naturally from other sites – Simply writing great content will start this process, but so will writing guest posts, uploading content to places like YouTube and Slideshare, making thoughtful comments on other blogs, submitting online press releases and amplifying your content in social networks. (Covered below)

3. Email Marketing

An engaged email list, eager to hear from you, is the most valuable asset your can build. 1000 responsive email followers trumps 25,000 Twitter followers every day when it comes to actually promoting the things that make your money.

Focus on building a list of email subscribers that want to hear from you and social media will become a tool set to help you do more of that.

Choose an email service provider (ESP) such as Constant Contact, GetResponse, AWeber, MailChimp or Infusionsoft and go to work on building email capture forms with the offer of your free eBook or weekly newsletter before you move on to social media.

GoDaddy email marketing is also offering very good service.

4. Social Media Marketing

This is certainly an area where you should consider strategy before tactics.

The first step is to understand how your current customers are using social media and how you can use social media to somehow serve them better. If you do that, you’ll get immediate value.

Create Twitter lists of customers and add their social profiles to your CRM tool. Add a tool like Rapportive to your email.

Then claim and build your profiles on Facebook, LinkedIn, Google+, YouTube, Picasa, Slideshare and Pinterest.

Your plan to work and engage prospects in all of these networks may not be clear yet, but the first step is to claim the free real estate so you can start exploring.

Once you start to share content, build connections, reshare other people’s content and discover best practices in each individual network, you can begin to amplify your content and start finding ways to drive prospects to your eBook and newsletter in an attempt to start a relationship headed towards conversion.

5. Online Advertising

Many people waste advertising and then conclude it doesn’t work. Pay per click advertising can be very effective when done right. One of my favorite things about it is that a platform like Google AdWords allows you to test your thinking a dollar at a time.

Here’s my take on how to make ads pay – Use your ads to drive content awareness instead of simply to sell. Drive Facebook users to sign up for your eBook first and then you can sell them over and over again.

The basics of PPC are this: Use lots of punchy, dramatic ad copy, but test, revise and test. Create tightly focused ad groups with highly relevant ad copy, work negative keywords out of your list. Test some more.

6. Mobile and Location

Mobile is more of a behavior than a tool. The first step is to analyze what behaviors your customers are exhibiting before you dive into or dismiss Foursquare or text messaging.

I can assure you this however, your customers are reading content, searching for things to buy and using reviews to make decisions on mobile devices. Claim your location based profiles in places such as Foursquare andYelp.

Create mobile and tablet friendly viewing options with tools such asWPTouch, Tekora or GoMobi. Start creating mobile specific ads, landing pages, coupons and offers that take advantage the growing use of mobile devices as a major part of the purchasing process.

7. Analytics and Conversion

Like many stage-based processes there is a cyclical aspect as well. For some, creating benchmarks and key performance indicators is really the first step. So, if you’re one of those folks you can start here, because no matter where you are in the process this stage will always evolve.

Many people can’t start the process of measuring success until they are measuring in real time or can’t start the process of tweaking and testing until all of the elements are in place.

As you build make certain you install tracking code from a tools such as Google Analytics, Spring Metrics or KissMetrics so you can begin to build the data to test and refine from.

Then you can start building conversion goals, funnels and events, tracking your ads and split testing your landing pages, opt-in pages and sales pages to discover ways to increase conversion.

Even something as overwhelming and complex as the changing face of marketing online get just a bit more manageable I think when you start to view it as a system.

Monday

6 Elements of Social Media Strategy

Posted By: Poketors - June 11, 2012
Here is a presentation on vital 6 Elements of Your Social Media Strategy to keep you and your staff on track. No matter where you are in your online marketing, whether you’re just getting started or are a veteran, it helps to have a reminder.
6 Elements of Social Media Strategy
Image Credit : Google
1) Who is your audience?

Where do you start when it comes to a social media strategy? How do you begin a strategy when you’re not sure where to start? That’s what this series of articles will step you through: what you need to know so you can develop an effective social media strategy for your business. Your plan will look widely different from others taking this same course, because their business is unique from yours. No two strategies will be exactly alike. 

2) What are your goals?

You wouldn’t think of starting a business without a plan, would you? What about your marketing strategy? It’s critical that you identify goals for your social media strategy, because they will drive every decision you make, every tactic you use, and all the research you do.

3) Where are your customers in the social media landscape? 

What tools do they use? Let’s briefly review the most popular social media platforms and who you can reach using them:

Blogs

Readers tend to be under 45, but more seniors are catching on. Blogs, along with video, are the best way to increase your Google search engine ranking, and a fabulous method for reaching out to both new and existing customers. Be prepared though: blogs take time to do well and consistently. What do we recommend as  blogging platform with hosting? You should have WordPress with Dreamhost. Awesome customer service which is very important if you face any issue.

Email Newsletters

The deepest content channel of them all, they are great for reach existing customers and telling them what’s new with your business. Also great for educating customers because you have the space to do it. Key advantage of email newsletters is they appear in your customer’s inbox, but be savvy about your subject line, as Google’s Gmail is a tough spam blocker and often blocks credible content. I use iContact for their ease of use and superior customer service.

Facebook

Everyone is here, period. Whether you love or hate Facebook, if you do business with the general public, you need a Facebook page. On your wall, don’t make the mistake of hitting people over the head with a hard sell: give them helpful information that makes their lives better and relates to your product. The fastest growing demographic on Facebook? Females over 55. Best time to post on Facebook? 6-11p.m., when people are at home and spending leisure time on the internet.

Twitter

Micro-blogging in under 140 characters. Twitter is huge in metropolitan areas, for B2B networking, and for under 40 demographic. Excellent for restaurants. Upscale mobile taco stands in Los Angeles have customers lining up when they let them know their location for the day. Rural areas? Forget it.

YouTube

The second most-visited search engine, behind Google. If you don’t have a YouTube channel, you are missing out on customers, period. Your videos don’t have to be slick or expensively produced. Authentic is the new black. Get a Flip video camera and upload your own videos without breaking the bank. Great for new and existing clients, and people can subscribe to your videos, automatically getting new ones.

LinkedIn

Great for B2B networking and catching up with colleagues. After every in-person meeting you have professionally, make sure to connect via this social network. LinkedIn is a great platform to establish credibility by answering questions and find online groups in your niche.

4) When do you plan on communicating with your customers? 

How often? Do you currently have an advertising schedule that clearly defines when you advertise and in what publications? Start there.

Think in terms of your business calendar, and identify the seasonal nature of your product. If you’re an accountant, then April and October will be your busy periods, and you need get in touch with customers before those months. If you are a retailer, your merchandise changes with the seasons, and you want to let your customers know about your changing inventory.

5) Why should customers choose your company? 

What’s in it for them? Identifying the why in your social media strategy is often the toughest step, because it requires you to really differentiate your products from all the rest and tell why you’re special. Word to the wise? Don’t do it by belittling the competition: negativity only makes you look bad. Example? Negative campaign ads. When was the last time you felt good about voting for a candidate? If you and your competition spend too much time pointing out each other’s negatives, you both look bad and no one wins. You want loyal, raving fans.
Express Email Marketing - Market Your Small Business!
6) How will you reach your clients? 

What tactics will you use? How will you incorporate the previous 5 W’s into your strategy? Here are several best practices for how to reach your customers via social media:
  • No amount of outstanding social media will overcome poor quality products and services. Before you invest in online promotion, ensure you offer superior quality. Social sharing makes it simple to spread the word, and you want positive news being shared about your company.
  • Educate instead of resorting to the hard sell. Once consumers feel you are competent, qualified, and trustworthy, they want to learn from you. Teach them.
  • Give people a sample of your company by offering something for free in exchange for their contact information. I offered a free first chapter of my book, Color Mastery, and at the time I was the only one in my industry doing it. Readers could figure out whether my book was for them and where they could buy it.
  • Make it easy to contact you and buy your product. Put your telephone number on every page of your website, along with all of your social network links. If you make it difficult to get in touch with you, people won’t, period.
  • Incorporate your social media into every aspect of your business. Put your social network information on your receipts, invoices, and every printed marketing material you use. Have salespeople in the store remind buyers they can find you online and encourage them to do so.
  • Give people an incentive to join your social network. Offer incentives, exclusives, or other special promotions exclusively for your email newsletter subscribers, Facebook fans, and Twitter followers.

Thursday

Internet Marketing - Few Things About It

Posted By: Poketors - December 22, 2011
Internal marketing is normally known as online marketing which is basically web marketing or you can refer as e-marketing. It denotes the product or the services marketing on the web or internet. In the internet marketing some things are very necessary to promote and sales of your product. This is the reason we sometimes call it as search marketing.
Internet Marketing - Few Things About It
Image Credit : Google
There are mainly two methods of marketing:
1. Online marketing
2. Offline marketing

Out of various internet marketing the following are of some types :

1. PPC (Pay Per Click) : In this advertisements of brands and products are there on different sites.
2. SEO (Search Engine Optimization): This is a process which can be effectively used to get your website listed better on different search engines.
3. SMM ( Social Media Marketing): With the help of several Social Media site we can promote and advertise product or service.


The following business models are considered in the internet marketing:

1. E-commerce : 

This is a model where good are sold directly from seller to buyer or consumer.

2. Lead based websites : 

Companies generate the value of products by using the prospects of that specific products or services.

3. Affiliated marketing :

This is one kind of marketing process in which products of a particular company are sold and the via website/mediator gets commission.

4. Local Internet Marketing : 

Using internet service budding companies make good relationships with the customers and accordingly they approach to customer with their product or service.

Some strategies of internet marketing are there and these techniques are used to increase your sales and value of product or services and resulting easy customer interaction.
  • 1. Marketing via Social Media .
  • 2. Online video and Impact.
  • 3. Marketing in a virtual world
  • 4. Online business networking
  • 5. Web metric usage to improve your websites
  • 6. E-marketer
Internet marketing started in early 90's but there were not much earning but it grew up and took its high within few years. Now in the second decade it reached more than $ 200 billion. Robert Cialdini, an expert on Internet Marketing has explained six principles which are mentioned as below:

Reciprocity
  • Commitment and Consistency
  • Social Proof
  • Authority
  • Liking
  • Scarcity
Above principles are the basics of e-marketing. 

With it's huge popularity, there are some advantages and disadvantages of the internet marketing:

Advantages :

1. Market your products and services for free or at low cost.
2. Online you can sell anything at anytime.
3. You can get paid online.
4. You can go for online affiliated programs.
5. People share your knowledge on the other sites.

Disadvantages:

1. Confusion while shopping
2. Marketing skills required while doing Internet Marketing
3. Requires time to learn these concepts
4. There are several scam sites so some people don't prefer internet marketing.
5. Sometimes it is very difficult to pay money on these sites which are considered as a scam even if it's not.

So we have discussed about the e-Marketing and hope you can get the whole concept now to earn money online.

Tuesday

10 Linkbait Tips For Website Owners & Bloggers

Posted By: Poketors - December 06, 2011
Linkbait helps to serve better platform for the incoming links and to get links to your website. It is the most effective way and obviously the passive form of online marketing. Hundreds of links and hits can be made via linkbait.
10 Linkbait Tips For Website Owners
Image Credit : Google
Here are 10 linkbait tips every website owner and bloggers should be aware of:
  1. First person to write on a new topics :

    May be the first post in your website is about a topic which is solely introduced by you to the web audience.
     People will not only come back to your website to check what's new in the future, they'll also forward your website to friends and colleagues.
  2. Prepare top 10 list :
    People prefer information in short, simple, easy-to-implement, compact and  point based. Only useful information will be rotated around the web and if your site provides some good info then you will get huge audience and referral traffic to your blog.

  3. Content should be interesting :
    If people find the
     articles, blog posts and other web content that are interesting to read then those contents are more likely to get liked and forwarded to others. It is the backbone of all linkbait.

  4. Write on how-to guide : 
    Likewise in this website, people prefer things that are free and love to share free things with their friends especially the how-to guides. If your website offers free guides, and the information is extremely useful then your website will be shared among the friends and friends to friends too.

  5. Make use of social media : 
    After each and every post in your website, make sure that there should be one link
     posted on Facebook and Twitter, and ask your friends to share the link. This will help in sharing the content.

  6. Use of proper keywords :
    With the help of Google AdWords Keyword Tool  you can find out what are keywords people are searching for. Make sure you use those keywords in your linkbait. It will bring visitors to your site for sure and those keywords when searched in search engines may present your website to interested readers.

  7. Put catchy titles : 
    Write some unique title so that people can be attracted to the catchy titles which will bring the information seeking people to your site. It will convince that visitor if interested in your topic to read the content. Here you will get few seconds to make impression about your post to your visitors. You can utilize that time by putting some catchy and interesting titles.

  8. Strong content : 
    This is most important and must required thing so that the readers will be excited and interested in reading the rest of your content after viewing the title. It is good idea to capture their attention quickly and in this way make them forward your post to others.

  9. Make use of videos : 
    People always prefer watch a video or and image about a topic rather than reading a lengthy content about it. Videos are an excellent linkbait web feature. The video sharing will definitely help your content to be shared among others.

  10. Provide resource links :

    Internet
     users are always looking for more information on the subjects they are interested. Provide your readers a collection of quality contents and informative links to other sources i.e. other websites. In this way your site will be considered as a source of informational links and can be shared among others.
Linkbait helps in getting huge traffic. Who doesn't want to get their blog to be viewed by millions of viewers? You can try these steps and let us know the result.

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