Showing posts with label LinkedIn. Show all posts
Showing posts with label LinkedIn. Show all posts


20 Do's And Don'ts Of LinkedIn Etiquette [Infographic]

Posted By: Arin Dey - July 14, 2017
Has your fear of making mistakes on LinkedIn prevented you from taking full advantage of all that this business social network has to offer? Each day, it is seen people make mistakes on LinkedIn that not only wastes their time but damages their credibility. To ensure this doesn’t happen to you, it is essential that you understand and carefully utilize proper LinkedIn etiquette and best practices.

20 Do's And Don'ts Of LinkedIn Etiquette [Infographic]

The biggest mistakes on social media come from the misconception that people care about what you have to say. That’s simply not the case. They care about finding solutions to their problems, that’s it. Remember WIIFM – they are always thinking “what’s in it for me”. In this article, you will discover very important Do’s and Don’ts of LinkedIn etiquette and the mistakes you absolutely must avoid making.

LinkedIn Etiquette Guide 2017: 20 Do’s & Don’ts [INFOGRAPHIC]


How To Make A Perfect LinkedIn Profile [Infographic]

Posted By: Poketors - July 04, 2017
Facebook or Google+ is used to connect people whom we know personally or may be due to some official or professional contacts. But LinkedIn is a place where you try to get connected with the people who are in professional network only. LinkedIn is having more than 100 million members who have an average income of more than $100,000, it is the social network to use to build your professional contacts.

How To Make A Perfect LinkedIn Profile [Infographic]

Below are some tips to know the business opportunities using LinkedIn.
  1. Once or twice a week you should log in to LinkedIn to connect with current and former people you know. The simple reason behind this is for people to have you in mind when any opportunity comes and your skill set is matched with same, they can contact you.
  2. Join LinkedIn Groups according to your need for professional growth. The reason is to increase visibility where LinkedIn Groups are also a great way to grow your network. Don't sit idle after joining any group as joining a LinkedIn Group is just the beginning. After that you should have to participate in the Group on a regular basis. If you regularly participate in discussion boards of LinkedIn then you can be a point of contact for better opportunity.
  3. Always make yourself available to participate in LinkedIn Answers by answering several questions every week and whenever possible.
  4. Last but not the least, keep updating your profile once you get any certification/degree or any other curricular activities so that people can know about your current profile and who knows if something comes up for you in surprisingly.
Always keep in mind that your have to build your network with new & old connections and strengthen the relationships with connected people. Once you maintain the relationship, people will provide you with leads and business opportunities according to your requirements and skill sets.

Please find the following Infographic to see how to make a perfect profile and how do you use LinkedIn.

How To Make A Perfect LinkedIn Profile [Infographic]
Source: linkhumans


The Complete Social Media Cheat Sheet 2017 [Infographic]

Posted By: Poketors - July 03, 2017
Facebook, Twitter, Google Plus and Pinterest all have the opportunity for you to attract people to your brand and content, by adding compelling visuals and images. There are some really creative ways you can express yourself (even though the platforms change often), so if you have access to a camera or photographer or really awesome graphic designer & artist, I recommend having at least one stunning visual that expresses your brand, on every page.

The Complete Social Media Cheat Sheet 2017 [Infographic]

Needless to say, the social media landscape is constantly changing, and it can be difficult to stay on top of all the changes happening at lightning fast speed. Luckily, there are resources, tools, blogs, and infographics like the one below that help marketers cut through the noise and stay up to date on these trends.
Source: OnBlastBlog

Top Social Media Trends in 2017 [Infographic]

Posted By: Poketors - June 19, 2017
Social media has become the perfect environment for people to communicate with brands and companies, and ask questions in a convenient way. In today’s world, any digital marketing campaign must include running social media accounts. If you believe that people only use social media for private communication, then we have some bad news for you.

Top Social Media Trends in 2017 [Infographic]

Industry leaders list Facebook and Instagram as the most popular social media platforms for brands, so here’s a list of current trends for each of these platforms and what they can do for you. Let's see in the following infographic about the trends in 2017.

social-media-trends-to-watch-out-for-in-2017-hdSource: CJGDigitalMarketing

How To Make Your LinkedIn Profile Irresistible [Infographic]

Posted By: Poketors - October 17, 2016
Do you want to make your LinkedIn profile more attractive to recruiters? LinkedIn continues to be the most important social media network for job seekers and recruiters. Having an impressive LinkedIn profile is essential for the job seeker.

How To Make Your LinkedIn Profile Irresistible [Infographic]

5 key points to remember:
  1. Keywords in your profile – if recruiters can’t find you, they won’t hire you!
  2. Who do you want to be seen as? People will sum up your personal brand in seconds.
  3. Tell us your story – story telling is story selling as we all know.
  4. Peek-a-boo, we see you – people are visual and will definitely judge you by your picture.
  5. Your LinkedIn URL, this will take you seconds to optimize and will look great in your email signature.
Find the below infographic which states 5 ways to make your LinkedIn profile irresistible.

Source : Dashburst

Microsoft To Buy LinkedIn For $26.2 Billion

Posted By: Arin Dey - June 13, 2016
Microsoft announced a deal of $26.2 billion today to acquire professional social platform LinkedIn for $196 per share.
Microsoft To Buy LinkedIn For $26.2 Billion
Picture Credit : LinkedIn

Immediately, shares of LinkedIn surged 47 percent after the announcement to near $193, while Microsoft's stock was down 3.2 percent. Trading in Microsoft had been halted briefly for news pending before the announcement of the all-cash deal.

Jeff Weiner will stay on as CEO of LinkedIn and will report to Microsoft CEO Satya Nadella. The deal was unanimously approved by both companies' boards, and is expected to close by the end of the year. The acquisition is still subject to approval by LinkedIn shareholders and regulators.

"The LinkedIn team has grown a fantastic business centered on connecting the world's professionals," Nadella said in a statement. "Together we can accelerate the growth of LinkedIn, as well as Microsoft Office 365 and Dynamics as we seek to empower every person and organization on the planet."


LinkedIn Launches App for Job Seekers

Posted By: Arin Dey - June 22, 2014
LinkedIn has recently introduced a very user friendly app for job seekers. The largest professional social network has launched a job search app for iOS devices to help its members find the job according to their requirement.

LinkedIn product manager Daniel Ayele explained that “The new LinkedIn Job Search app for iPhone provides a one-stop shop for your job seeking needs. Whether you are actively on the hunt for a new gig or just keeping an eye out, the new app comes packed with the core LinkedIn features you’ve come to rely on to help manage your job search.”

The LinkedIn app offers below features:

Customizable search : With the help of the advanced search, users can filter jobs by fields such as title, location, company, industry or seniority level.

Job recommendations : LinkedIn will “surface new and relevant opportunities” based on a user’s saved searches, jobs they have viewed and their profile.

• Know how : It helps users to learn more about companies of interest and check out who they know who already works there “to get the competitive intel you need to stand out.” The app will also send notifications when jobs the user has saved are about to expire, when a recruiter has viewed their application, or when new jobs meet the user’s search criteria.

As of now, this app is available only in the U.S. App can be downloaded from the Apple app store.


LinkedIn Introduces "People You May Know" Feature

Posted By: Arin Dey - March 04, 2014
Similar like Facebook, LinkedIn now has announced the launch of the People You May Know page.

LinkedIn's network’s site explained that  “The sleek new design features beautiful cards with larger photos for an easier to read, streamlined experience. Valuable insights are also at your fingertips. You’ll be able to clearly see if we’re suggesting a connection based on your previous address book import, or if we’re suggesting a LinkedIn member we think you might know.”

LinkedIn Introduces "People You May Know" Feature
Image Credit : Google
LinkedIn announced on Monday and stated that it simplifies the experience of expanding one’s professional network by bringing all pending invitations and suggested connections to one page.

Once someone shows up on the page, a user simply hovers over the bottom right of the member’s photo to decide if they want to connect or not. There will be X button too to ignore the suggestion.

Each and every details were not provided, it appears LinkedIn will be adding several new features to its network in the coming months respectively.

The site also added that “This is just our first step in re-imagining the way you discover and connect with professionals across LinkedIn. We’re looking forward to making People You May Know even more valuable over the next few months.”


LinkedIn Acquires Data Provider Bright For $120M

Posted By: Arin Dey - February 09, 2014
The largest professional social network LinkedIn has already paid $32 million in cash and will pay the remaining amount of the settlement in stock options for buying data provider company Bright.
LinkedIn Acquires Data Provider Bright For $120M
Bright uses data insights and matching technology to connect prospects and employers. It will help LinkedIn to improve online matches as well as increase its user base.

Senior vice-president of products and user experience Deep Nishar stated in a blogpost, “What LinkedIn does best is connect talent with opportunity at massive scale. By leveraging Bright’s data-driven matching technology, machine-learning algorithms and domain expertise, we can accelerate our efforts and build out the Economic Graph.”

Bright started its journey in 2011 by the founder Eduardo Vivas. He said the company is excited to join LinkedIn because both firms share a common vision.

Vivas wrote in a blog post, “We share LinkedIn’s passion for connecting talent with opportunity at massive scale. And we agree that the old models for online recruiting are hopelessly broken. Our focus in this endeavor was always the individual — the broken hiring process hurts our economy at a macroeconomic level, but the most acute pain is at the household level. Joining an organization with the talent and resources of LinkedIn will only serve to further ignite our passion for solving this problem. We may become less visible than we were before, but it’s now more likely than ever that you’ll feel the impact of our work.”


How To Grow Your LinkedIn Connections

Posted By: Poketors - October 30, 2013
LinkedIn has served us a lot and its getting better day by day if it is concerned about our professional life. Before building social network it is very much important to know what’s appropriate and what’s considered bad LinkedIn etiquette. 

Here are some tips which can be helpful in determining the LinkedIn factors for growing your connections :

1. Keep Professional View :

Explore the ways on how you would present yourself at an event thronging with prospects and use an image that does some work for your professional profile. Try to use a head shot with a clean background and a smile and a clear view of your eyes and face. 

2. Avoid Keyword-Stuffing :

Always choose three or four top keywords you want to highlight your profile. This is to make sure you show up in search results when people are looking for exactly what you offer.

3. Connection Request Personalization :

Keep the habit of personalizing for each connection request with a reminder of how the person knows you or explain why they should connect with you. It increases the possibility to accept 
the connection request by that person.

4. Endorsements From People :

Try to show someone from your connections that you have visited their profile and value their skills and knowledge about the service they provide. 
Keep endorsing the skills of the people you’re connected with to show others that you appreciate and admire their work.

5. Recommendations : 

Recommendations will help you to be known by the people you are connected to. But never ask for or accept a recommendation from someone you don’t know, or give a recommendation to someone.

6. Contact Information Privacy :

While sending message to people you are connected with, always unselect the option that says, “Allow recipients to see each other’s names and email addresses.” So think about how you would present yourself.

Lastly a bonus tip si that If you wouldn’t do it in person, don’t do it on LinkedIn! Hope the above steps help you to involve with the connections on LinkedIn and make your profile known to others. Share your comments and suggestions.


Social Media Professionals In Business [Infographic]

Posted By: Poketors - October 08, 2013
Initially Social Media used to be considered as having fun among connected friends and families. There was less involvement about business and brand promotion in it. With time Social Media has evolved a lot and now people are getting paid for it even social network sites are getting paid for business promotions too. 

Social Media Professionals In Business [Infographic]

While recruiting in any firm, Social Media plays a vital role in understanding the candidate socially and professionally a little bit. Here is a nice infographic showing LinkedIn involvement and roles on job market and how the skills on Social Media help people in getting various roles.

Source : offerpop


5 Basic Marketing Tips For LinkedIn

Posted By: Poketors - September 14, 2013
LinkedIn has been the most prefered website for the professionals or even for job seeker too. With over 225 million users from more than 200 countries, LinkedIn is popular as a playground for recruiters and HP people of reputed companies. Undoubtedly, LinkedIn is the number 1 and largest network For professionals.
Why is your profile still unnoticed by recruiters or HR?

A lot of people create a LinkedIn profile and wait for the opportunities come to their inbox. But this is not the right approach as we have to take initiative and do some marketing practices rather than waiting for opportunities to knock your door. Here are some basic marketing tips which can be helpful in spreading out your LinkedIn profile to the world ensuring a good response for your career aspects.

1. Profile Completion :

Include all the correct information along with a professional photograph and your correct name. LinkedIn has a feature which lets you know about your incomplete profile information and prompts you to enter all the valid information. Don't ignore that by skipping the step. It is seen than people try to put keywords in the name field but that is not the correct place for stuffing your keywords as you have other place for it.

You will get summary section to include a brief summary your professional experience and expertise. Furnish it with information so that it should look like a complete profile and the first step  for the LinkedIn marketing journey.

2. Get Connected  :

Try to get connected with everybody in your industry so that you will be updated with latest offers and happenings in the industry. Don't follow a spooky approach by adding unknown people. If you don't know the people, get introduced yourself and let them know why you want to add them into their network.

A brief message other than the default LinkedIn message would help you in this. Once those professional accept your request, always thank them.

3. Joining A Group :

LinkedIn has various groups depending on the industry. Join the relevant industry group which will be suitable or useful for your profile. It allows you to join up to 200 groups. Once you added some groups then only you can find the difference in your profile visibility.  There are several groups where discussion, debate and exchange of information are going on, keep yourself engaged on those groups to know the latest updates.

Post some relevant topic and ask interesting question to interact with people.

4. Ask For Lead, Intro And Recommendation :

Once you added some good number of professionals into your network, don't feel shy to approach them for a recommendation. The factors - Lead, Intro And Recommendation will help you increase the visibility for your profile. Find a lead or get yourself introduced to the people whom you will know with the help of your first level contacts. Those people might be interested in your brands or services. Keep informed the connected people why you want them in your connection and what service you are going to offer by forwarding them a well documented company page endorsing your brand or service.

5. Active News Feed :

Share the latest news and let everyone in and around your network about your latest activities only related to business. Always update your News Feed regularly. Don't be inconsistent and random here as people might be thinking that you are here just to show yourself only not for  your product or service. LinkedIn should be used only for professional or  business purposes.

LinkedIn is a great opportunity for people to find partners, clients and new connections. Creating a company page for your organization would help you to know the industry demands. It helps potential employees, clients and followers engage with you in a more professional manner ensuring proper business communication.

Where Should You Post Your Status Update [infographic]

Posted By: Poketors - September 07, 2013
A lot of popular social media platforms are there but where should you post your updates? Confused? Then here is a nice inforgraphic which explains the various conditions which can be taken into consideration while sharing your status updates. This flowchart will tell you how and where should you update.

Source : BreakingCopy


How To Use LinkedIn For Business

Posted By: Poketors - September 05, 2013
LinkedIn is very much popular and known to everybody who is in business world. Its one of the best tool for networking and promoting brands. LinkedIn has made changes in the past year that allows organizations to communicate with customers, and promotion of the products.

Organizations are not utilizing LinkedIn company pages to their full extent even a lot of organizations have not begun to consistently update their company page status.

Find below the top 10 tips to use LinkedIn for business :

1. Administrative Controls For Page :

Once you open a page for your company then you should have proper control to manage the page. You can add administrator to the page, who can help your company to deal with marketing, sales and HR stuffs. Give proper permission to the people to update the status on the page.

2. Include Company  Information :

Fill up the details in company overview section, including description and the way you want to offer service to your customers. 

3. Update Product & Service Information :

You can include links to product pages and website pages and information on product & service in details.

4. Upload Images :

If you have some product specific images or logo or banner then upload them to the page so that the page will look good proving your customer the option to see the products also.

5. Other Social Media Links :

Include all the other social media profile links in the page so that people who wants to know about the company, products and service can also check the other social media profiles.

video blogging marketing tools

6. Network Connection :

Once you set up your company page now its time to include other members related to that company to endorse the products and services offered by your company. They can get engaged into that page and can update regular updates and required information. If there are some employees then LinkedIn profiles of those persons can be included to the page.

7.  Posting Procedures :

Always posts that are related to company and business. Post information about recent service offerings or jobs at your company. If you provide valuable content, you will create a vibrant LinkedIn community centered around your company.

8. Proper Monitoring :

It is the most important thing that you should monitor your LinkedIn page daily and forward relevant messages to the proper person within your company, whether that be HR, marketing, sales, etc.

9. Testimonials & Recommendations :

The other best idea is to share testimonials about your products and services. People will visit your LinkedIn company page and if they can see which of their network members have recommended your products then it would be easy for your to keep those visitors onto your page. When a member recommends a product, their network connections are notified and the recommendation also lives on your company page. You can ask your valued customers to recommend products through the LinkedIn "Request Recommendations" module.

10.  Review & See Result :

Keep reviewing your page about the details and information regarding the company products and services and if you get any response from customer, response fast.

That's all. If you find this information helpful and if you have something to say then share your experience and suggestions also with us.


Social Media Specification Guide [Infographic]

Posted By: Poketors - September 04, 2013
Content designing is one the most important job in social media and when you design content you need to know the dimensions too.

Social Media Specification Guide [Infographic]

Here is a nice infographic which explains the specification guide on social media.

Source :

Do's and Don'ts Of Social Media

Posted By: Poketors - August 07, 2013
We use social media for sharing various information including official, personal, social and in one minute the social media encounters millions of posts. There are a lot of social media networks like like facebook, twitter, linkedin and we very often share and update some private (not to be shared) information on those sites unknowingly and get it publicly available. So we sometimes get involved in trouble without our consent. To avoid these type of mistakes, Dr. Steve Buckley has suggested few things which are stated below :

Do's and Don'ts Of Social Media


How Social Login And Sharing Affect Ecommerce [Infographic]

Posted By: Poketors - January 01, 2013
People online tend to share and like various posts and in this way the information is being distributed over the web. 65% or two-thirds of adult Internet users have an account on at least one of the following social networks like Facebook, Twitter, Pinterest, Google+, LinkedIn and Yahoo. 68% of consumers consult their social network sites to research product information and more importantly product reviews. 

How Social Login And Sharing Affect Ecommerce [Infographic]

It’s no wonder why 2 out of 5 consumers prefer social logins vs. creating a new or guest account. Find out How Social Login and Sharing Affect eCommerce. Here is a nice infographic which shows how social login and sharing affect on Ecommerce.

How Social Login And Sharing Affect on EcommerceSource : Monetate


Brand Imaging & Build Leads Via LinkedIn [Infographic]

Posted By: Poketors - December 09, 2012
Brand imaging is the most important thing while doing business online or offline. We do it via several  personal social networking and microblogging sites and we are very much successful on that. Here is a professional way which involves the massively popular professional networking site LinkedIn.

Brand Imaging & Build Leads Via LinkedIn [Infographic]

Check out the infographic below to become fluent in LinkedIn. You may even realize ways to both promote a positive brand image and connect with your customers.
Source : PayStream

China’s Social Media Equivalents [Infographic]

Posted By: Poketors - November 25, 2012
Chinese use different social networking sites such as Facebook for social networking, LinkedIn for professional social networking, eblogger for blogging purpose, Twitter for microblogging, WhatsApp for mobile chat, YouTube for sharing videos, Flickr for photo sharing and wikis for acquiring information related to various aspects.

China’s Social Media Equivalents [Infographic]

Individuals in China make use of Spotify for streaming online music, eBay for online trade, Quora for quality and assurance( Q&A). Please find below the infographic which explains the Chinese Social Media Activities.
China’s Social Media Equivalents
Source :

Digital Acquisitions & Mergers Between Most Prominent Businesses [Infographic]

Posted By: Poketors - November 18, 2012
A lot of acquisitions have been going on since years and gradually they merged business processes and been on track of business strategy. Is it a matter of looking within your marketplace, identifying potential disruptions to your business and then looking to find a solution that will avert that pending collision? Or rather broadening the search beyond traditional areas of operation, in order to leverage opportunities in new growth areas yet to boom? 

Digital Acquisitions & Mergers Between Most Prominent Businesses [Infographic]

Whether an acquisition occurs, no doubt businesses that keep aware of these opportunities will be better poised to respond if and when their industry is disrupted. The following infographic provides some interesting insights about digital acquisitions between some of the most prominent businesses in the world and why they think these alliances will work.

The 10 Biggest Tech Acquisitions of All Time (Infographic)

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